SearchLab’s Blog of Awesomeness

Knowledge bombs to help you learn more about Local SEO and PPC

Greg’s SEO presentation from the Driving Sales Executive Summit

In this week’s video, I’m sharing my popular presentation on Local SEO from the Driving Sales Executive Summit in Las Vegas last month. Learn why SEO is your highest priority in the upcoming year and exactly how to optimize site content, links, reviews, and Google My Business (now called Google Business Profiles).


Suds and Search 88 | Barry Schwartz, CEO of RustyBrick

Also available as a Podcast:

My guest on this week’s episode of Suds & Search is Barry Schwartz, CEO of RustyBrick, Editor of Search Engine Roundtable, and News Editor at Search Engine Land.

Barry is one of the most influential and important voices in the industry. For the better part of two decades, Barry Schwartz has been THE go-to resource for daily news, industry insights, and changes within the search industry.


Google My Business has a new name

Welcome back to another episode of Local Search Tuesdays. This week, I’m sharing some shocking breaking news: Google My Business is no more!

Ok, yeah, that intro was a little click-baity. Google My Business isn’t really gone, it’s just rebranded… again. GMB has been rebranded, and now it’s called “Google Plus Local Places for My Business Profiles on Google Maps by Google”

OK, just kidding…

Seems like every few years, Google decides to change the name of the local listings product. Considering the fact that there are still tons of people who call it Google Places, I’m sure this new name change is going to take a while to catch on.


Suds and Search 87 | Amanda Milligan, Head of Marketing at Stacker

Also available as a Podcast:

My guest on this week’s episode of Suds & Search is Amanda Milligan, Head of Marketing at Stacker.

Amanda is an in-demand conference speaker, blogger, and must follow on social media. Amanda is sought after for her expertise in content marketing and link building. You might’ve heard Amanda present at Mozcon, BrightonSEO, State of Search, and Pubcon. She is also has a great blogger who you can read all over the place. She’s written for Techcrunch, Search Engine Journal, SEMrush, and Moz.


Digital Marketing Tips from Digital Dealer Las Vegas

In this week’s video, I’m sharing tips from the speakers at Digital Dealer and Driving Sales Executive Summit. We were in Las Vegas for a week, since the conferences were back to back – and as always, I grabbed speakers and experts to share some tips to help with digital marketing. Check out these all-new tips to help you be better in 2022!


Suds and Search 86 | Amy Bishop, founder of Cultivate Marketing

Also available as a Podcast:

My guest on this week’s episode of Suds & Search is Amy Bishop, founder of Cultivate Marketing.

Amy is an in-demand speaker, a must-read blogger, and a frequent guest on webinars and podcasts. She’s an expert in paid search, paid social, and marketing strategy. She has presented at many of the biggest digital marketing events including Pubcon, State of Search, HeroConf, and SMX.


Greg’s Top 10 Horror Movie Sequels

This week, we’re taking a break from SEO and digital marketing tips… It’s Halloween this weekend, and last year’s horror movie list was a huge hit – so this year. I’m sharing my list of top 10 Halloween horror movie sequels. It’s a “killer” list (see what I did there?) that you definitely don’t want to miss!


Suds and Search 85 | Patrick Stox, Product Advisor, Technical SEO, and Brand Ambassador at Ahrefs

Also available as a Podcast:

My guest on this week’s episode of Suds & Search is Patrick Stox, Product Advisor, Technical SEO, & Brand Ambassador at Ahrefs.

Patrick is one of the top SEO presenters in the world right now. He’s spoken at numerous conferences including, SMX, Pubcon, Ungagged, and TechSEO Boost. In 2018, Patrick was a finalist for speaker of the year at the Search Engine Land Awards. Patrick is also an excellent blogger and writer. He’s the man behind a lot of the outstanding content put out by Ahrefs.


Part Two of Greg’s SEO Presentation from Digital Dealer

In this week’s video, I share the second half of my epic two hour double session from Digital Dealer in Las Vegas. Learn the latest Local SEO tactics for link building, reviews, and Google My Business, and hear about our new auto dealer scoring matrix that allows you to check the state of your site’s optimization.


Suds and Search 84 | Shannon McGuirk, Client Services & Delivery Director at Aira

Also available as a Podcast:

My guest on this week’s episode of Suds & Search is Shannon McGuirk, Client Services & Delivery Director at Aira. Shannon is an in-demand speaker. She’s presented at MozCon, BrightonSEO, Learn Inbound, and the outREACH conference.

She is a frequent guest on webinars and podcasts. Shannon is considered one of the world’s leading experts on Digital PR and Link Building.

At this year’s MozCon, Shannon delivered one of my favorite presentations. The title of the presentation was “Lessons in Surviving the Covid News Agenda & What it Means for the Future of Digital PR”