My guest on this week’s episode of Suds & Search is Krystal Taing, Director of Pre-sales Solutions at Uberall.

Krystal is one of the leading experts in Local SEO. She’s a platinum-level Google product expert. She hosts a training program on Wix. She’s a frequent webinar host on platforms like BrightLocal, Duda, and many other places. She appears on virtually every list of the top local SEOs in the world. She is also on the faculty at LocalU.

I’m sure I’m forgetting several other important contributions, but suffice it to say that when it comes to Local SEO, Krystal Taing is world-class.

It’s an interesting time for Local SEO. Darren Shaw of Whitespark recently released the Local Search Ranking Factors, thus beginning the annual tradition of Local SEO nerds scouring the findings, debating, discussing, and learning about how Google’s local algorithm is evolving.

Krystal was a contributor to that study. I’m going to ask her about what is changing and how small businesses can better position themselves for success.

Grab something cold to drink and join me for a conversation with Krystal Taing. We’ll talk about what you should do to appear more prominently in local results, what you shouldn’t do if you hope to avoid a suspension, and we’ll spend a little time talking about the Google product expert program.