I have been fortunate enough to speak at many conferences with many great minds. So, when I’m at these wonderful events, I like to gather tips from the best and brightest in the industry so I can share them with all of you. So sit back, relax, and listen to someone who is not me.
SearchLab’s Blog of Awesomeness
Knowledge bombs to help you learn more about Local SEO and PPC
This week’s Local Search Tuesdays is all about Local content. I was fortunate enough to speak at the Brighton SEO conference this past week. Now, I am bringing the presentation from across the pond directly to you. Sit back and relax, and learn all about local content.
This past week, I was fortunate enough to present at LocalU NYC. Naturally, with so many brilliant minds in one place, we had to make them read mean tweets. So sit back, relax, and enjoy a laugh at our expense.
The presentation tour continues from SMX Europe to LocalU NYC, a new city and presentation I am bringing to you in this week’s Local Search Tuesday. This week, it’s all about what we learned from over 1,000 SEO audits. Sit back and relax and enjoy a deep dive into great insights from extensive research on SEO.
The latest episode of Local Search Tuesdays comes all the way from SMX Advanced Europe in Berlin. My super presentation on SEO was a hit, and now he’s sharing those slides with you.
There’s a marketing line I’m going to toss out there. It’s one that you’ve heard before, possibly – as the cliche goes – a “thousand times.” Before I just toss it out there, I think it’s important to understand that despite the fact that it feels overused, it doesn’t take away from the truth at its core.
Content is king.
Yep. There it is; I wrote it.
The problem is that small businesses are too often plagued by content that is poorly strategized, poorly structured, or poorly written. And I’m not referring to only landing pages and blog posts; I’m referring to even the smaller elements, like meta descriptions.
“Shop new Honda models or used vehicles at Saville Honda to find your next car, truck, or SUV, or schedule service with our experts. Contact us today in Pensacola!”
Oh, under 165 characters, baby! Nailed it!
This week on Local Search Tuesdays is all about how you can check your local search results simply from anywhere with this awesome new tool. Need to see how your business ranks in Cincinnati, but you’re in Baltimore? That is no problem. The Local Rank Checker has you covered.
Fake reviews are BANNED! The FTC is cracking down hard on fake reviews and misleading business practices. In this week’s Local Search Tuesdays I dive into what is no longer allowed by the law and what these crackdowns mean for the future of business reviews.
We had an awesome time at the Ignition Automotive Conference last week, and in this week’s Local Search Tuesdays, I share his presentation on the most common SEO mistakes.
At SearchLab, we’re proud of what we’ve built. We’ve recently been named to the Inc. 5,000 list for the third year in a row, and we’re shortlisted for TEN US Search Awards. One of the building blocks that allowed us to get to where we are today is our people. We wouldn’t be where we are today if we didn’t hire the top talent in the industry.
I’ve learned over the years that it’s not just about having top talent, it’s also important to play to people’s strengths. If someone gets to come to work every day and use their talents to do what they love, clients get better results and our team is happier.
Today, we’re thrilled to announce two significant leadership changes that will help us reach new heights in the future.
Dane Saville Promoted to Director of Brand Experience
Dane Saville has been promoted to the newly created role of Director of Brand Experience.
In his two years as Director of SEO, Dane oversaw our award-winning SEO team. Dane led the team through a transitionary period, which has allowed SearchLab to grow aggressively in 2024. As of this writing, SearchLab has more SEO clients and higher monthly recurring revenue than at any point in company history.
Dane has an incredible mind and a unique talent for talking to clients at their level – at heart, he’s a born educator. In his new role, Dane will focus on developing SearchLab’s brand through conference speaking, podcasting, conducting and publishing industry studies. He will also act as a subject matter expert during sales demonstrations to prospective clients and as an ambassador for new clients, ensuring a smooth onboarding experience.
His expertise will be instrumental in further strengthening our brand’s presence and enhancing the overall experience for current and future clients.