I'm closing out 2025 with a bang! In this final Local Search Tuesdays episode of the year, as I count down the TOP 10 most impactful episodes from the past 12 months.
From groundbreaking Google Business Profile updates to NADA mean tweets, I'm revisiting the moments that shaped local search in 2025. Whether you missed these episodes the first time around or want to refresh your memory on the biggest wins, this countdown has everything you need to carry momentum into 2026.
Join us for our annual Christmas tradition as Greg counts down the most anticipated movies hitting theaters in 2025! From animated adventures to action-packed thrillers, this year's lineup is absolutely killer.
We're going LSRFing again! Continuing our deep dive into the 2026 Local Search Ranking Factors! This week I'm breaking down the biggest signal changes, new factors, and what it all means for your local SEO strategy. Find out which factors rose and which ones fell in the 2026 LSRF!
This week I'm breaking down the comprehensive Local Search Factor Rankings or better known as the LSRF (L-uh-surf!) the most important research in Local SEO. This year's edition is the most detailed yet, surveying top Local SEO experts to reveal what really matters for local search visibility.
I was fortunate enough to speak at Chiang Mai SEO, but I wasn't the only expert there, so as usual I rounded up all the other experts for their digital marketing tips! From the 5-minute lead response rule (hello, AI!) to why you should crash plumbing conferences if plumbers are your clients. Learn how to create scroll-stopping video hooks, dominate local SEO within 10 miles, and why YouTube is your secret weapon for building a killer personal brand. These insiders share strategies that actually work, no fluff, just actionable insights you can use today.
Before the feast on Thursday, learn how to dominate local SEO competition.
Fresh from presenting at Chiang Mai SEO Conference in Thailand, this week's Local Search Tuesdays delivers an epic presentation on crushing your local search game.
Perfect timing before the holiday!
Ready to transform into a local visibility superhero? This week on Local Search Tuesdays, I'm sharing my keynote presentation: "How to Become a Local Visibility Superhero," which I delivered at the State of Search conference in Dallas.
This isn't your typical local SEO talk. I reveal the strategies and tactics that separate ordinary local search practitioners from true visibility superheroes. Whether you're looking to dominate local search results, boost your clients' visibility, or take your own business to the next level, this keynote reveals the superpowers you need to succeed.
Presenting at this conference was especially meaningful since I actually ran it myself 10 years ago. This session delivers battle-tested insights that can elevate your local search game immediately.
SearchLab Digital is proud to announce that we have won Best Local Campaign at the 2025 US Agency Awards for our work with Jim Burke Ford in Bakersfield, California. This award recognizes the strength of our local SEO strategy and reinforces our position as a leading agency in local search.
Fresh off the plane from Brighton SEO, and as always it was incredible. These past few days have been a masterclass in local search, spent shoulder-to-shoulder with some of the industry's sharpest minds. I've corralled these brilliant folks to share their best digital marketing insights with you in this week's episode of Local Search Tuesdays.
Google is deprecating the Vehicles for Sale features on Google Business Profiles on November 12th, 2025. You can see the notification on the Google Developer’s page on Vehicle Listings.
Google’s official statement on their blog states that “… part of our ongoing efforts to simplify the Google Search results page, we will be phasing out support for a few structured data features in Search. We regularly evaluate the usefulness of Search features, both for users and website owners.”
Other actions have phased out support for structured data features, also outlined in the official statement linked above. Vehicles for Sale, a feature that feeds in actual inventory from dealerships of all types, is just the latest on the chopping block and will be deprecated on November 12th, 2025. This will take away one feature that allows shoppers to engage with your inventory; however, perhaps the lack of usage is why Google has made this decision.
Removing features isn’t the only way that Google has fundamentally changed what consumers see in search results. There’s also been a growing permeation through transactional, commercial, and informational searches with AI Overviews. So small businesses, like yours, are continuing to be tasked with leveraging strategic ways to continue to gain consumers’ attention and clicks.
But, specifically, what does this change mean for your inventory’s visibility in search results?
It’s important to surface your inventory to meet consumers where they’re engaging. That’s why leveraging VLAs (Vehicle Listing Ads) for showcasing vehicles in the SERPs is more important than ever for visibility.
If you’re not running VLAs or want to learn more about them, be sure to reach out to our incredible team here at SearchLab Digital.
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