Where someone once Googled “plumber near me” and picked from a list of search results, a growing number of people are now opening ChatGPT or Gemini and asking it directly which plumber to call. They may receive recommendations, citations, or a shortlist of businesses from these AI platforms rather than a traditional page of search
If you have Googled anything in the last year, you may have noticed that the results page looks different. Before any website links appear, there is often a big block of text right at the top of the page, written as a direct answer to your question, with no clicking required. For anyone running a
Search is moving fast right now. AI Overviews are showing up everywhere, results keep shifting, and there’s always some new tool someone insists you need. If you’re running a multi-location brand with real marketing budget behind it, that noise can feel relentless. Here’s the thing, though: success hasn’t actually gotten more complicated. The margin for error
If you are investing in SEO but not seeing consistent results, this webinar is worth your time. It is especially relevant for dealership teams and multi-location businesses trying to improve visibility and lead flow.In this live session, Dane Saville and Greg Gifford broke down real websites and called out the exact issues holding them back.
I called it! Google just fixed the bug and department profiles are back, baby! All verticals that are allowed to have departments now have the explicit list of links to the various departments displayed on the primary profile. Check out the video for details…
SearchLab Digital is proud to announce that we have won Best Local Campaign at the 2025 US Agency Awards for our work with Jim Burke Ford in Bakersfield, California. This award recognizes the strength of our local SEO strategy and reinforces our position as a leading agency in local search.
What Separates Top Auto Dealerships on Google: Insights from Our GBP StudyIf you’re a dealership owner or marketing manager trying to outrank competitors in local search, this one’s for you. In our recent webinar, What Separates Top Auto Dealerships on Google, I revealed data-driven insights from our study analyzing thousands of Google Business Profiles (GBPs)
Recently, our COO and Google Business Profile (GBP) Platinum Product Expert, Greg Gifford, hosted a live webinar session where he audited real dealership listings and websites in real time. The goal was to uncover common mistakes, share quick wins, and highlight best practices that local businesses, especially car dealers, can apply to their own digital
There’s been a lot of noise lately about AI taking over the search world — ChatGPT, Perplexity, Gemini — and whether you, as a business, should be throwing all your efforts into these platforms.But here’s the reality: Google is still king. Let’s break down the data and what it means for your strategy.People Still Trust
This week on Local Search Tuesdays, I’m bringing you a flippin’ sweet episode packed with some of my favorite Google Sheets tips — straight from my recent presentation from Brighton SEO.I know, I know… spreadsheets aren’t exactly thrilling. But these tips will save you so much time and make your SEO life way easier. We’re
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