Google Updates

Details about Google’s new Openness Update

In this week’s episode, I’m sharing the details around Google’s recent “Openness Update”, which (currently) affects the visibility of local businesses based on the hours of operation listed in the Google Business Profile. There’s been a lot of buzz lately, so I’m sharing a simple explanation and an outline of how your Local SEO strategy should change because of the update.


Greg’s Automotive SEO slides from Digital Dealer Las Vegas

In this week’s episode, I’m sharing my entire presentation from last week’s Digital Dealer conference in Las Vegas. Instead of doing the “normal” SEO presentation with lots of best practice tips, I share the results of a massive 2-year research project on dealership Google Business Profiles and Local SEO audits of almost 1,000 dealerships. If you know what actually works in the real world (and what doesn’t work), you can truly understand what matters with automotive SEO.


Digital Marketing Tips from Brighton SEO

In this week’s episode, I’m sharing tips from some of the speakers and experts at Brighton SEO a few weeks ago. Some of these people haven’t made it over to speak in the US yet, so you get to hear some amazing tips from some really smart people you typically wouldn’t get to hear from… Check it out:


Google has updated the Google Business Profile policies

Welcome back to another episode of Local Search Tuesdays. This week, I’m sharing exciting news about the new update to Google Business Profile policies! It’s been a bit since Google updated the policies around Google Business Profiles, and last week’s update makes most everything more clear for business owners and marketers. Google has been aggressively fighting spam and fake listings recently, resulting in a lot of legitimate businesses seeing suspensions. They were told that they violated GBP policies, but the policies weren’t super clear and it was difficult to dig through all the regulations.