Google Updates

GBP policy update: Consumer alerts for suspicious reviews

As the kids today say, “Sounds sus.” Now, Google is dealing with consumer reviews that may be a little suspicious. Google has updated its policy regarding these reviews and is taking measures to help curb them. Greg takes you through everything you need to know about the latest Google update, which is all about making the customer aware of questionable reviews.


Details about Google’s new Openness Update

In this week’s episode, I’m sharing the details around Google’s recent “Openness Update”, which (currently) affects the visibility of local businesses based on the hours of operation listed in the Google Business Profile. There’s been a lot of buzz lately, so I’m sharing a simple explanation and an outline of how your Local SEO strategy should change because of the update.


Greg’s Automotive SEO slides from Digital Dealer Las Vegas

In this week’s episode, I’m sharing my entire presentation from last week’s Digital Dealer conference in Las Vegas. Instead of doing the “normal” SEO presentation with lots of best practice tips, I share the results of a massive 2-year research project on dealership Google Business Profiles and Local SEO audits of almost 1,000 dealerships. If you know what actually works in the real world (and what doesn’t work), you can truly understand what matters with automotive SEO.