In this week’s episode, I’m sharing an important tip that will help you get assistance with any problems or issues with your Google Business Profile. Support is notoriously slow (and sometimes not very helpful), so it’s much better to post on the Google Business Profile forum – but there’s a bug in the system that sometimes filters out posts. This week’s video explains how to be sure you’re sharing enough detail to get help without tripping the spam filter.
Search Engine Optimization
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My guest on this week’s episode of Suds & Search is Jake Bohall, Co-founder of Hive Digital.
Jake is a veteran digital marketer, serial entrepreneur, and popular conference presenter. In 2020, Jake’s agency Hive Digital won two awards at the US Search Awards. They won the award for Best Small SEO Agency and Best SEO Campaign.
In this week’s video, I share a simple concept to hold in your head that will help you better understand the importance of website content for SEO. At a basic level, your content needs to match the search query you’re trying to rank for – watch the video to learn how everything works.
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My guest on this week’s episode of Suds & Search is Ryan Jones, Vice President of SEO at Razorfish. Ryan is a computer programmer turned digital marketer. In his role at Razorfish, Ryan oversees an international SEO team running campaigns for some of the largest brands in the world.
He is also a popular conference presenter. A shortlist of the conferences Ryan has presented at includes Pubcon, SMX, State of Search, and UnGagged.
I begin our conversation talking about his presentation at Pubcon Florida last Spring. The speech was based on research Ryan did with Eric Enge in partnership with BrightEdge. The presentation starts by showing the myriad ways that enhanced search features are expanding. For SEO professionals who look at SERPs every day, the pace of change can be dizzying.
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My guest on this week’s episode of Suds & Search is Michelle Robbins, Senior Director for Data and Analytics at Clearlink. Michelle is a veteran digital marketer, product developer, software engineer, and marketing technology executive.
Prior to joining the team at Clearlink, Michelle held leadership positions at Aimclear and Third Door Media, the publisher of Search Engine Land, Marketing Land, and the company that puts on all the SMX events.
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My guest on this week’s episode of Suds & Search is Alex Alexakis, Founder of PixelChefs.
There’s a recurring topic that comes up on industry blogs and on SEO Twitter – the relationship between SEOs and web developers. Long story short, it’s often a challenging relationship to navigate. SEOs complain that their changes never get implemented. Web developers complain that SEOs are annoying. It’s often a fraught relationship but both pieces have to work in order for a client to experience any kind of success.
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My guest on this week’s episode of Suds & Search is Bartosz Goralewicz, CEO at Onely.
Bartosz is an in-demand conference presenter and a frequent guest on industry podcasts and webinars. He is considered one of the top technical SEOs in the world. He’s particularly knowledgeable about Javascript SEO.
A few places you might’ve heard Bartosz present include, Ungagged, InOrbit, Brighton SEO, Search Love, and all the different SMX events.
For a really good deep dive into his areas of expertise, check out some of the webinars he’s done for SEMrush. They are consistently excellent.
I caught up with Bartosz during an interesting time for Technical SEOs. Core Web Vitals has captured the attention of SEOs all over the world. I’m going to start our conversation by asking him a series of questions about Core Web Vitals and how he and his team at Onely approach the concept.
I’m also going to ask Bartosz about Javascript. Simply put, Javascript and SEO don’t play together well. How does an expert like Bartosz evaluate Javascript for SEO?
What Javascript considerations should website owners and SEOs be concerned about? I’m going to ask Bartosz those questions and more.
Grab something cold to drink and join me for a conversation with Bartosz Goralewicz. We’ll chat about how significant a change Core Web Vitals was, we’ll chat Javascript SEO, and we’ll spend a little time talking about conference hijinx with Greg Gifford.
In this week’s episode, I’m sharing a recording of my entire presentation from last week’s Internet Sales 20 Group conference in Philadelphia. It was our first conference of 2022, and the slides are packed with actionable tips to help you gain more visibility in local searches. This episode is longer than normal – about 37 minutes – but it’s definitely a don’t-miss episode!
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My guest on this week’s episode of Suds & Search is Cindy Krum, CEO at MobileMoxie. Cindy has spoken at virtually every major digital marketing event I can think of including Mozcon, Pubcon, Brighton SEO, and all the different SMX events.
I’ve been looking forward to speaking with Cindy for some time because she’s been my go-to resource for all matters related to mobile SEO. Cindy is a must-follow on Twitter at the handle @suzzicks for instant reaction to all the latest news and updates on Mobile SEO.
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Last week we launched our best-of series. Suds & Search had so many great moments in 2021 that we couldn’t fit them all in one episode. So today, we’re back with part 2 of our favorite moments from Suds & Search this year.
Instead of our normal 1 on 1 interview format, our team found highlights from my conversations throughout the year and pulled out the top quotes, tips, and silly moments from the very best digital marketers in the industry.
Grab something cold to drink and join us for part 2 of the best of Suds & Search 2021.