Search Engine Optimization

Why It’s Important to Have a Local SEO Content Plan

We’ve mentioned it countless times in this video series and probably every time Greg has spoken at a conference for over 10 years – the most important element of any SEO strategy is the content on your site.

At a simple level, if you want to show up as a search result when someone in your local area types in a particular keyword phrase in Google, you’ve got to have a page of content about that concept on your website.


How Long Does SEO Take?

In this week’s episode of Local Search Tuesdays, we’re going to answer one of the most common questions in SEO: “How long does SEO take?”

Last week we were in Orlando for our annual leadership retreat, and while we had an awesome time at our Disney team building day, we did spend a bit of time waiting in lines. We tried to ride as many rides as we could in one day, and that time sensitivity sparked the idea for this week’s video.


Suds & Search 143 | Best of 2022 Pt. 1

Also available as a Podcast:

As 2022 winds to a close here at Suds & Search, we’re switching up our usual one-on-one interview format. For the next two weeks, we’ll be airing “Best of” episodes, featuring some of the best moments from conversations we’ve had in the past year.


Suds & Search 142 | Elizabeth Rule, SEO Analyst & Account Manager at Sterling Sky

Also available as a Podcast:

Our guest on this week’s episode of Suds & Search is Elizabeth Rule, SEO Analyst & Account Manager at Sterling Sky.

Elizabeth is an up-and-coming conference presenter. She will be speaking at Local U coming up April 26th in Dallas Texas. Elizabeth is also great on podcasts and webinars and is a must-follow on Twitter at the terribly impressive Twitter handle @ownyourserp.

Elizabeth has a background in SEO and PPC. We’re going to start our conversation by discussing how an interdisciplinary approach to digital marketing helps her get more value for clients.


Suds & Search 141 | Dan Mondello, Co-Founder and CEO of Rank Really High

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Also available as a Podcast:

Our guest on this week’s episode of Suds & Search is Dan Mondello, co-founder and CEO of Rank Really High.

Dan is a serial entrepreneur who co-founded two companies – DealerTeamwork and Home and Local Services – before launching his newest project.

You’ve probably heard the cliche that there are riches in niches. Dan has spent his career deeply understanding the unique needs of specific verticals. He started out working in automotive, then started businesses aimed at home service professionals. Now, Dan is working with cannabis dispensaries.


Greg’s SEO Slides: Modern Retailing Conference

On this week’s Local Search Tuesdays, we’ve got another awesome presentation to share. A few weeks ago, Greg was down in Fort Lauderdale at the Modern Retailing Conference, and since it was such a popular presentation, we wanted to share it with you here. It’s about half an hour long, so kick back and get comfortable!