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Suds and Search 103 | Claire Carlile, Local Search Expert at BrightLocal

Google My Business March 10, 2022

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Claire Carlile, Local Search Expert at BrightLocal and Independent Digital Marketing Consultant at Claire Carlile Marketing. For years now, Claire has been one of the most popular Local SEO experts in the world. She’s presented at many SEO conferences […]

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Come see SearchLab at NADA

Best Practices March 8, 2022

SearchLab is heading to the National Automobile Dealers Association convention this weekend, so we’re sharing all the details in this week’s video. We’ll be at booth 5129W, so if you’ll be out in Vegas, make sure you stop by and say hi! I’ll also be presenting an educational workshop on Thursday at 2:30, so come […]

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Suds and Search 102 | Zeph Snapp, CEO and Founder of Altura Interactive

Digital Marketing March 4, 2022

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Zeph Snapp, CEO and Founder at Altura Interactive. Zeph is a veteran digital marketer and an in-demand conference presenter. A few places you might’ve heard him speak include MozCon, Content Marketing World, and Pubcon. He’s also an excellent writer. […]

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How to get help on the Google Business Profile Forum

Google My Business March 1, 2022

In this week’s episode, I’m sharing an important tip that will help you get assistance with any problems or issues with your Google Business Profile. Support is notoriously slow (and sometimes not very helpful), so it’s much better to post on the Google Business Profile forum – but there’s a bug in the system that […]

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Suds and Search 101 | Jake Bohall, Co-founder of Hive Digital

Digital Marketing February 24, 2022

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Jake Bohall, Co-founder of Hive Digital. Jake is a veteran digital marketer, serial entrepreneur, and popular conference presenter. In 2020, Jake’s agency Hive Digital won two awards at the US Search Awards. They won the award for Best Small […]

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How website content works with SEO

Digital Marketing February 22, 2022

In this week’s video, I share a simple concept to hold in your head that will help you better understand the importance of website content for SEO. At a basic level, your content needs to match the search query you’re trying to rank for – watch the video to learn how everything works. VIDEO TRANSCRIPT […]

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Suds and Search 100 | Aaron Levy, VP of Paid Search at Tinuiti

Best Practices February 17, 2022

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Aaron Levy, Vice President of Paid Search at Tinuiti. Aaron is one of the most popular and influential PPC experts in the world. He is a mainstay on PPC Hero’s list of the top 25 PPC experts in the […]

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How to beat the GBP Q&A bug and answer a question as the business

Google My Business February 15, 2022

In this week’s video, I explain how to get around the frustrating GBP bug that doesn’t let manager accounts answer questions in the Q&A section and be labeled as the business. It’s incredibly important for answers coming from the business to be labeled correctly, so watch this week’s episode to see how to do it. […]

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Suds and Search 99 | Ryan Jones, Vice President of SEO at Razorfish

Digital Marketing February 10, 2022

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Ryan Jones, Vice President of SEO at Razorfish. Ryan is a computer programmer turned digital marketer. In his role at Razorfish, Ryan oversees an international SEO team running campaigns for some of the largest brands in the world. He […]

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Linking to your Google Business Profile doesn’t work

Best Practices February 8, 2022

This week, I’m busting a Local SEO myth that for some reason, just won’t die… VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’ve got a quick tip to help bust a silly Local SEO myth that for some reason, just won’t go away… I’m the new co-host of a […]

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Suds and Search 98 | Michelle Robbins, Senior Director of Data and Analytics for Clearlink

Best Practices February 3, 2022

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Michelle Robbins, Senior Director for Data and Analytics at Clearlink. Michelle is a veteran digital marketer, product developer, software engineer, and marketing technology executive. Prior to joining the team at Clearlink, Michelle held leadership positions at Aimclear and Third […]

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The review widget on your site could cause a huge FTC fine

Digital Marketing February 1, 2022

Just last week, the FTC penalized a fashion company with a $4.2 million fine for deceptive review practices. In this week’s video, we walk through the fine and why it was assessed – and explain why thousands of sites are in danger of being fined for the same reason. VIDEO TRANSCRIPT Welcome back to another […]

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