My guest on this week’s episode of Suds & Search is Michelle Robbins, Senior Director for Data and Analytics at Clearlink. Michelle is a veteran digital marketer, product developer, software engineer, and marketing technology executive.
Prior to joining the team at Clearlink, Michelle held leadership positions at Aimclear and Third Door Media, the publisher of Search Engine Land, Marketing Land, and the company that puts on all the SMX events.
My guest on this week’s episode of Suds & Search is Garrett Mehrguth, CEO of Directive. Garrett is an in-demand conference speaker. A few places you may have heard him present include State of Search, Digital Summit, Share16, and SMX West.
Garrett is an excellent podcaster and frequent podcast guest. After this episode, check out Garrett’s impressive podcast SaaS Marketing Makeover.
Last week we launched our best-of series. Suds & Search had so many great moments in 2021 that we couldn’t fit them all in one episode. So today, we’re back with part 2 of our favorite moments from Suds & Search this year.
Instead of our normal 1 on 1 interview format, our team found highlights from my conversations throughout the year and pulled out the top quotes, tips, and silly moments from the very best digital marketers in the industry.
Grab something cold to drink and join us for part 2 of the best of Suds & Search 2021.
My guest on this week’s episode of Suds & Search is Kevin Frye, Marketing Director for the Jeff Wyler Automotive Family, one of the top 50 dealership groups in the United States.
Kevin is one of the most influential voices in automotive digital marketing. Automotive News named him one of the top 5 influencers in the world.
He is a presenter and frequent keynote speaker at automotive conferences including Digital Dealer, NADA, Driving Sales, Dealer Think Tank, Women in Automotive, and many, many other places.
My guest on this week’s episode of Suds & Search is Noah Learner, Product Director at Two Octobers.
Noah is one of the most exciting personalities in SEO right now. He is an in-demand speaker, educator, podcaster, and frequent clubhouse organizer. Prior to joining Two Octobers, Noah founded BikeShopSEO, a boutique agency helping bike store owners with digital marketing. At Two Octobers, Noah has created many impressive tools for SEOs including a popular Google posting tool called Postamatic.
My guest on this week’s episode of Suds & Search is Dr. Pete Meyers, Marketing Scientist at Moz.
Dr. Pete is a legend in the SEO community. He is the creator of Mozcast, which operates like a weather report for detecting when Google has made an update to their algorithm. Mozcast started in 2012 at the time of some of the most consequential algorithm updates ever.
9 years later Mozcast remains a go-to resource for SEOs who want to learn what might’ve happened to their rankings and traffic after Google made a tweak to their algorithm.
In this week’s episode, I share some insight into rank tracking in SEO – and why it’s a horrible way to judge SEO success. You don’t hire someone to do SEO to get you to rank, you hire someone to get you more traffic and leads. It’s all about growing your bottom line, and rank trackers don’t mean squat to your bottom line…
My guest on this week’s episode of Suds & Search is Eric Enge, Principal at Perficient. Eric is one of the most recognizable faces in digital marketing. He is a frequent keynote speaker, a prolific writer, blogger, researcher, teacher, and entrepreneur.
Eric has won numerous awards. In 2018, he was named Search Personality of the Year by the Drum Search Awards. In 2016, he was awarded Search Engine Land’s Landy Award for Search Marketer of the Year and he also won US Search Awards Search Personality of the Year in 2016.
Eric is the lead author of the book The Art of SEO, a 900+ page book that is frequently used as THE textbook for learning SEO.
My guest on this episode of Suds & Search is Lee Manning, Co-founder of Armchair Marketing. Lee is generally considered one of, if not the top automotive digital marketers in the UK. Prior to starting his own agency, Lee had an amazing run at a UK top 20 automotive dealer group. His work quickly garnered attention and the group he was responsible for began winning awards…lots of awards. Over an 18 month span, Lee and his team won 18 prestigious industry awards.
My guest on this episode of Suds & Search is George Nenni. George is the Founder of Generations Digital, a digital marketing consultancy for auto dealerships.
George has over 3 decades of experience helping automotive dealerships overcome an array of digital marketing challenges. He is the author of two essential books. His first is titled, A Car Dealer’s Guide to Google My Business which explores all the unique opportunities for car dealerships within Google My Business. Just before this episode launched, George released his second book, A Car Dealer’s Guide to Digital Marketing.