In this week’s video, I share an advanced Local SEO strategy called “Local Content Silos” that will help you gain visibility in nearby cities. If you want to show up somewhere and you don’t have a location there, this strategy will help you out-SEO your competitors and gain additional visibility outside your area. It won’t help you show up in the map pack – you need a physical location for that – but it can definitely help you to show up in the organic results in nearby areas!
In order to keep your site relevant for your money-making search terms, you need a blog, and you need to publish high-quality content on your blog regularly.
How to come up with blog ideas, though? Where to start?
In this post, I offer a few no-nonsense ways business owners can come up with great blog ideas by leveraging their experience and expertise in their field—no intimidating “keyword research,” “discovery,” or “competitor analysis” process required.
(For my purposes here, by “business owners,” I mean those without SEO training.)
If successful, the tips from this post won’t feed you blog ideas or topics themselves. Rather, they’ll equip you with a reproducible process to ideate stellar content ideas or topics for months (and years) to come. If you take advantage of the tips I provide, you’ll become your business’ very own brainy content strategist—and very likely a richer entrepreneur.
