You run a cozy coffee shop, and your espresso is miles better than the big chains. But when someone searches for “best coffee near me,” guess whose ad shows up first? Big brands with deep pockets. The good news? With the right PPC strategy—and a little AI—you can level the playing field.
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Susan Yen
Passionate about driving customer growth, increasing sales, and generating high-quality leads through strategic and innovative digital marketing. With over 7 years of agency and in-house experience, I specialize in crafting PPC campaigns that deliver results while minimizing budget waste and maximizing ROI.
As a team leader, speaker, and lifelong learner, I thrive on exploring new tools and strategies to adapt to the ever-changing digital marketing landscape. Whether it's optimizing campaigns, fostering inclusion in the industry, or sharing insights on stage, I'm dedicated to helping businesses succeed and grow.
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