In this week’s video, I share the first half of my double-session presentation on Local SEO from Digital Dealer in Las Vegas. Learn what’s changed in the last year, which signals influence your visibility in local searches, and how to optimize those signals.
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My guest on this week’s episode of Suds & Search is Tony Wright, Founder and CEO of WrightIMC.
Tony is a veteran digital marketer, a past president of DFWSEM, an adjunct professor at Texas Tech, a columnist at Search Engine Journal, and a popular conference presenter. You may have heard Tony speak at Pubcon, State of Search, SMX East, and Affiliate Summit.
In this week’s video, I share the reason why it’s a bad idea to ignore Yelp. Sure, we all hate the site, but there’s a very important reason that you need to invest a little bit of reputation management time – watch to see why!
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My guest on this week’s episode of Suds & Search is Jamie Indigo, Senior Tech SEO Analyst at DeepCrawl. Jamie is one of the leading technical SEO experts in the world. She likes to point out that she’s 100% not a bot but she speaks bot.
Jamie is an in-demand conference presenter and a must-follow on Twitter at the handle @jammer_volts. A few places you may have heard Jamie present include Brighton SEO, SMX Milan, SMX Munich, SearchLove, and Engage.
In this week’s episode, I talk about how Google ranks local search results. The local algorithm is different from the traditional algorithm, so it’s important to understand which signals influence local search visibility.
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My guest on this week’s episode of Suds & Search is Damon Gochneaur, Founder of Aspiro Agency.
Damon is a serial entrepreneur, popular conference presenter, and one of the generally coolest people on the planet. You may have seen Damon and his famous beard at conferences such as Pubcon, State of Search, MKE Search, and Brighton SEO to name a few.
Damon is an engaging personality. He regularly appears on webinars and he is a frequent podcast guest. Damon is an expert on a wide breadth of subjects ranging from Paid Seach, Paid Social, and Local SEO.
In this week’s episode, I share examples of the various locations where Google’s local algorithm displays localized search results. If you have a better understanding of how the local algorithm works, you’re able to better optimize your website and win more local customers.
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My guest on this week’s episode of Suds & Search is Kevin Frye, Marketing Director for the Jeff Wyler Automotive Family, one of the top 50 dealership groups in the United States.
Kevin is one of the most influential voices in automotive digital marketing. Automotive News named him one of the top 5 influencers in the world.
He is a presenter and frequent keynote speaker at automotive conferences including Digital Dealer, NADA, Driving Sales, Dealer Think Tank, Women in Automotive, and many, many other places.
A few weeks ago, I spoke at the Digital Summit conference in Philadelphia, and while I was really just there to get a cheesesteak, I did present a half-hour session on Local SEO that was a huge hit at the conference. As always, I like to share new presentations here, so more people can learn from what I’m sharing. This one covers website content, inbound links, reviews, and Google My Business – enjoy!
Also available as a Podcast:
My guest on this week’s episode of Suds & Search is Garrett Sussman, Demand Generation Manager at iPullRank.
Garrett is an industry veteran with over 10 years of experience. He’s a popular podcaster, blogger, and must-follow on social media.
Garrett made news earlier this summer when he announced he’d be joining Mike King’s already impressive team over at iPullRank. I’m going to ask Garrett how he’s settling into the new role and when we might see him behind the mic again.
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