In this week’s episode, I share my entire presentation from the recent NECANN conference in Maine. Cannabis dispensaries are in a unique position – since recreational cannabis is still illegal at the federal level, PPC ads aren’t allowed. Search engine optimization is the only – and most important – marketing channel available for dispensaries. In the presentation, I walk through the factors that influence visibility in local searches, explaining exactly how to optimize each of the areas. Learn about website content, site optimization, building inbound links, customer reviews, and Google Business Profiles.
Reputation Management
Welcome back to another episode of Local Search Tuesdays. This week, I’ve got some interesting info to share with you based on 58 SEO audits we recently conducted for the Toyota dealerships in northern California.
My guest on this week’s episode of Suds & Search is Kelvin Newman, Founder of BrightonSEO. Kelvin started Brighton with just a few people getting together in a pub back in 2010. Today, it is the biggest search marketing event in Europe with over 3,500 attendees.
The number of attendees and the massive growth only tell some of the story. BrightonSEO is adored by attendees, exhibitors, and speakers. I cannot think of another conference where people are this loyal and this vocal in the support.
Kelvin joined me to make a big announcement. For the first time, BrightonSEO is hosting a conference in the United States.
In this week’s episode, I share my entire presentation from the Texas IADA conference last week. While it’s focused on used car dealerships, it’s beneficial info for any dealership – or really, any local business. Learn about website content and optimization, link building, customer reviews, and Google Business Profile optimization.
In this week’s episode, I’m sharing a recording of my entire presentation from MNsearch Summit last month. Learn advanced Local SEO tactics to help you gain better visibility in local search results. I cover website content, optimization, link building, reviews, and Google Business Profiles.
This week’s episode is a quick one – we wanted to wish you a happy 4th of July and tease a bit of info about Ignition (the new automotive conference that’s coming in August)
In this week’s episode, I’m sharing a recording of my recent keynote at Web a Quebec, an amazing conference held yearly in Quebec City. Learn about local search ranking factors, website content, localized optimization tactics, local link building, reputation management, and Google Business Profiles.
My guest on this week’s episode of Suds & Search is Darren Shaw, CEO and Founder of Whitespark.
Darren is a man who needs no introduction. He is an in-demand conference presenter, a tireless educator, and one of the most important voices in Local SEO. Darren is also a must-follow on social media, where his short videos are fun and chock-full of actionable information.
Darren is also the organizer of the Local Search Ranking factors study. The Local Search Ranking Factors study is a study based on interviews with the top local SEOs in the world about how Local Search is changing each year. The release of the Local Search Ranking Factors every year ushers in a ton of interest from anyone working in Local SEO.
I’m going to ask Darren about the study and get his own impressions about where Local SEO is headed.
Grab something cold to drink and join me for a conversation with Darren Shaw. We’ll chat about how he organizes the Local Search Ranking factors survey, I’ll spend a little time chatting about how Local SEOs are using AI, and he’ll hand out some killer tips to get more positive reviews.
In this week’s episode, I’m sharing my entire presentation from the recent Digital Marketing Strategies Conference in Austin, Texas. I share the results of some research we’ve done on Google Business Profiles, details of over 750 Local SEO audits, and best practices for optimizing your website and other signals to achieve better visibility in local searches.
My guest on this weeks episode of Suds & Search is Dixon Jones, CEO of inLinks.
Dixon is an industry veteran, a published author, frequent blogger, and one of the best educators in the industry. He’s won numerous awards including the illustrious Search Personality of the Year Award, and inLinks, the company he founded, won the award for Search Technology of the Year.