Greg Gifford

Mean Tweets: NADA 2023 Edition

February 21, 2023

Digital Marketing, Local Search Tuesdays

This week’s episode of Local Search Tuesdays is a fun one – we’re keeping the tradition alive with NADA mean tweets! This is the 8th year that Greg has done NADA mean tweets, although he started it nine years ago. Thanks to COVID, he had to skip a year. It’s based on Jimmy Kimmel’s bit

Six Best SEO-themed Valentine’s Day Cards

February 14, 2023

Greg Gifford

Local Search Tuesdays

It’s Valentine’s Day today, so if you’ve been watching this series for any time at all, you know that means we’re doing a special Valentine’s Day episode… You should know by now how much Greg loves to do special holiday-themed episodes – for years he’s been digging up the best SEO-themed Valentine’s day cards to

Tips for Car Dealers: NADA 2023

February 7, 2023

Greg Gifford

Best Practices, Careers, Digital Marketing, Google Business Profile, Google Updates, Local Business Events, Local Search Tuesdays, Local SEO, Marketing Analytics, Search Engine Optimization

This week, we’ve got some awesome tips to share with you from some of the experts and vendors at the National Auto Dealers Association conference a few weeks ago. SearchLab was in Dallas at the end of January for the 2023 NADA convention, and once again, we went around and collected helpful tips from vendors

Greg’s SEO Presentation: Too Extreme for NADA

January 31, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Google Updates, Local Search Tuesdays, Local SEO, Reviews, Search Engine Optimization

This week’s episode of Local Search Tuesdays is a fun one, ‘cause we’re sharing Greg’s slides from the NADA conference this last weekend. He wasn’t picked to speak at this year’s NADA conference… We’re guessing it’s because last year, he talked about how the manufacturer-approved vendor system is hopelessly broken and doesn’t actually benefit any

Breaking News: Any Vehicle Dealer Can Now List Inventory On GBP

January 25, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Local Search Tuesdays

Welcome back to a special edition episode of Local Search Tuesdays… on a Wednesday! We’ve got huge news to share, and we just couldn’t wait until next week to tell you… Any motor vehicle dealer can now list inventory on their Google Business Profiles!

Come See SearchLab at NADA in Dallas

January 24, 2023

Greg Gifford

Digital Marketing, Local Business Events, Local Search Tuesdays

This week’s episode of Local Search Tuesdays is short since we’re prepping for the National Auto Dealers Association conference in Dallas this weekend. In fact, that’s what this week’s episode is all about! NADA is the largest conference for car dealers each year, and we’re super excited to let you know what’s going on with

Why It’s Important to Have a Local SEO Content Plan

January 17, 2023

Greg Gifford

Best Practices, Digital Marketing, Local Search Tuesdays, Local SEO, Search Engine Optimization

We’ve mentioned it countless times in this video series and probably every time Greg has spoken at a conference for over 10 years – the most important element of any SEO strategy is the content on your site. At a simple level, if you want to show up as a search result when someone in

How Long Does SEO Take?

January 10, 2023

Greg Gifford

Best Practices, Digital Marketing, Local Search Tuesdays, Local SEO, Search Engine Optimization

In this week’s episode of Local Search Tuesdays, we’re going to answer one of the most common questions in SEO: “How long does SEO take?” Last week we were in Orlando for our annual leadership retreat, and while we had an awesome time at our Disney team building day, we did spend a bit of

Which Video Equipment Do We Use?

January 3, 2023

Greg Gifford

Local Search Tuesdays

On this week’s episode of Local Search Tuesdays, we’re giving you a little peek behind the scenes as we answer one of the most common questions we hear about this show: “What equipment do you use?”. We always get questions about our weekly videos and how we shoot them, but there were significantly more people