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Our guest on this week’s episode of Suds & Search is Brian Barwig, Local SEO Manager at Sterling Sky.

Brian has been working in Local SEO since 2008 and he is one of the most respected voices in our industry. He is a contributor to the annual Local Search Ranking Factors study which is prepared annually by Whitespark that combines the insights of all the top Local SEOs in the world.

Brian is an excellent blogger. He’s written for BrightLocal, the LocalU blog, and on Sterling Sky’s company blog.

We caught up with Brian at Old Irving Brewing company on the north side of Chicago for a wide ranging conversation about Local SEO.

What is Brian’s approach to local link building?

How does he approach updates to Google’s algorithm?

What’s is like working with Joy Hawkins and the dream team at Sterling Sky?

We’re going to ask Brian these questions and many others.

Grab something cold to drink and join us for a conversation with Brian Barwig. We’ll talk about local spam and his answers may surprise you, we’ll spend a little time chatting about the ways Local SEOs are getting stretched to do more challenging things, and we’ll talk to him about a Chicago staple for steak lovers, The Cherry Circle Room.

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Mark Bealin

Founder and Principal

Mark Bealin is the Founder and Principal at SearchLab, which was founded in March 2017. Under his leadership, Clutch and Manifest both named SearchLab one of the top agencies in Chicago in 2018 and 2019.

Mark has been helping small and medium-sized businesses with SEO and PPC since 2007. He is an in-demand speaker and contributor at events throughout the country, sought out for his expertise in SEO, Paid Search and Analytics.

He is a board member of EO Chicago and a guest lecturer at DePaul University. Mark lives in Chicago with his wife and three children. He's a former varsity high school football coach and remains active at St. Ignatius College Prep.

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