In this week’s episode, I finish my series on signals that influence Local SEO with a segment on Google My Business. Arguably the most important element in your Local SEO strategy, Google My Business is often overlooked by local businesses. Watch and learn which elements have the most influence over your visibility in searches, and learn how to optimize the most important elements.
In this week’s episode, we talk about what you should do if your business is affected by the new round of COVID lockdowns. As the virus is surging in many areas across the country, many areas are increasing restrictions and returning to strict lockdowns. We’re heading into the holiday season, so it’s more important than ever to maintain your visibility online, so we share a few quick tips to ensure your business will be visible and attract customers.
This week, we’re taking a break from SEO and digital marketing tips… It’s Halloween this weekend, so I’m sharing my list of top 10 Halloween horror movies. I’m skipping the obvious commercial choices and going with rarely seen and/or underrated horror flicks, so check out the list and have a creepy Halloween!
This week’s episode is another long one – but it’s packed with awesome Local SEO tips! I wanted to share my presentation from PubCon last week – one of the industry’s oldest and largest digital marketing conferences. I share lots of up to date tips to help gain more visibility in local searches and explain several of the recent COVID-related updates to Google My Business – you definitely don’t want to miss it!
In this week’s episode, we’re back to my mini-series about the signals that influence Local SEO, and we’re talking about reviews. Learn how they influence your visibility and get connected to past LST videos with even more details about reviews.
In this week’s episode, I share the video of my presentation at BrightonSEO last week – the UK’s largest digital marketing conference. I packed 20 minutes with time-saving tips for using Google Data Studio for reporting. If you haven’t played with Data Studio yet, now’s the time to get started. Watch these awesome tips and take your reporting game to the next level!
In this week’s episode, we talk about citations and their influence on Local SEO. While they’re not as important as they used to be, citations are still a foundational signal to Google’s local algorithm. Watch the video to find out why it’s important that you get them right.
In this week’s episode, I’m continuing my series on Local SEO signals and I talk all about local links. Inbound links are the most weighted element in Google’s local algorithm, so I explain how they work and share a few ideas for acquiring valuable local links. Watch and learn how to get more local links!
In this week’s episode, I’m continuing my series on Local SEO signals. I share the important elements that should be optimized on every page of your site and talk about the tactic of geo-optimization. Watch and learn how to optimize your site!
In this week’s episode, the first in a mini series about signals that influence Local SEO, I talk about local content. Most sites have boring, generic content – learn how awesome, localized content will help you stand out and attract more customers.