Local SEO: Why you can’t ignore Yelp

In this week’s video, I share the reason why it’s a bad idea to ignore Yelp. Sure, we all hate the site, but there’s a very important reason that you need to invest a little bit of reputation management time – watch to see why!

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How does Google rank local search results?

In this week’s episode, I talk about how Google ranks local search results. The local algorithm is different from the traditional algorithm, so it’s important to understand which signals influence local search visibility.

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Where does the local algorithm display results?

In this week’s episode, I share examples of the various locations where Google’s local algorithm displays localized search results. If you have a better understanding of how the local algorithm works, you’re able to better optimize your website and win more local customers.

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Greg’s Local SEO presentation from Digital Summit

A few weeks ago, I spoke at the Digital Summit conference in Philadelphia, and while I was really just there to get a cheesesteak, I did present a half-hour session on Local SEO that was a huge hit at the conference. As always, I like to share new presentations here, so more people can learn from what I’m sharing. This one covers website content, inbound links, reviews, and Google My Business – enjoy!

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Greg’s Local SEO presentation from CIADA

In this week’s video, I’m sharing my entire presentation from the recent CIADA convention in Myrtle Beach. Learn easy-to-implement tips for increasing your visibility in searches – including website content, optimization, links, and Google My Business.

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Greg’s advanced Local SEO presentation from UAAMG

In this week’s episode, I’m sharing my entire presentation from the Unfair Advantage Automotive Mastermind Group, an advanced automotive conference from early August. I share several advanced tips for Local SEO, including awesome tips on Google My Business – check it out!

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Greg’s Local SEO presentation from Pubcon Florida

In this week’s episode, I share my entire presentation from Pubcon Florida a few weeks ago. I did a co-presentation with my buddy Damon Gochneaur – he covered everything about Google My Business, and I covered on-site signals and inbound links. It’s a great refresher if you already know Local SEO, or a great intro to the signals that matter if you’re just learning how Local Search works.

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Digital marketing tips for 2021: Pubcon Florida

For this week’s video, I grabbed some of the speakers at Pubcon Florida a few weeks ago and had them share digital marketing tips. They shared some amazing tips, covering everything from content to link building to YouTube ads – check it out!

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Greg’s Driving Sales webinar presentation on Automotive SEO

In this week’s video, I share my full presentation from a Driving Sales webinar a few weeks ago. Learn up-to-date Local SEO tactics including website content, link building, reputation management, and Google My Business. Even if you’re not a car dealer, this presentation will help you get a handle on what you need to do to gain visibility in local Google searches.

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How to check if you have duplicate content

In this week’s episode, I share a simple method that you can use to check if your site has duplicate content. Far too often, website providers and marketing agencies re-use website content, and since Google rewards unique content with better visibility, duplicate content isn’t good for your site. Watch and learn how you can check your content yourself to see if it’s unique.

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