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Suds & Search 28 | Heather Physioc, Group Connections Director at VMLY&R

Best Practices August 27, 2020

Also available as a Podcast: My guest today is Heather Physioc, the remarkably interesting Group Connections Director at VMLY&R. Heather is the leader of an award-winning 40-person Discoverability Group. If you don’t know what a discoverability group is, you’re not alone. I’m going to ask her about it early on in our discussion. Heather is […]

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Suds & Search 27 | Ashley Segura, CoFounder at TopHatContent

Digital Marketing August 20, 2020

Also available as a Podcast: My guest today is Ashley Segura, CoFounder of TopHatContent. Ashley is one of the world’s leading presenters on topics related to social media and content marketing. She has presented all over the world including at Pubcon, SMX, Content Marketing World, State of Search, and many, many other places. She is […]

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Suds & Search 26 | Niki Mosier, Head of SEO at Two Octobers

Best Practices August 13, 2020

Also available as a Podcast: My guest today is Niki Mosier, Head of SEO at Two Octobers. She’s a well known local SEO, a must-follow on Twitter, and a popular presenter. She has presented at SMX West, WordCamp, Optimisey and she’ll be speaking at Brighton later this year. A few years ago, Local SEO legend […]

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Suds & Search 25 | Mike King, Managing Director of iPullRank

Digital Marketing August 6, 2020

Also available as a Podcast: In 2011, I was a young SEO Director for a small agency. I read a blog post from a not very well known SEO with a memorable Twitter handle – ipullrank. After reading the post, I remember sending an email to our team that said something like, “You all need […]

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Suds & Search 24 | Ruth Burr Reedy, VP of Strategy at UpBuild

Best Practices July 30, 2020

Also available as a Podcast: My guest today is Ruth Burr Reedy, Vice President of Strategy at UpBuild. I first heard of Ruth when she was working at Moz as their Lead SEO. Veteran SEOs know that Moz used to be called SEOmoz. Ruth took on the daunting challenge of overseeing the SEO for that […]

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Suds & Search 23 | Michelle Morgan, Director of Client Services at Clix Marketing

PPC Advertising July 23, 2020

Also available as a Podcast: Each year, PPC Hero publishes a list of the top PPC influencers in the world. I’ve been fortunate to interview many of the PPC experts who appear on that list. My guest on this episode of Suds & Search is Michelle Morgan. When PPC Hero published their list for 2020, […]

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Suds & Search 22 | Akvile DeFazio, Founder and President of Akvertise, Inc.

PPC Advertising July 16, 2020

Also available as a Podcast:   Akvile DeFazio is the remarkably impressive founder and president of Akvertise, a social media advertising agency in California. She’s been on PPC Hero’s list of the top PPC influencers for the past three years. She’s a regular presenter on topics related to paid social. She’s spoken at numerous industry […]

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Suds & Search 21 | Lily Ray, SEO Director at Path Interactive

Best Practices July 9, 2020

Also available as a Podcast: My guest today is Lily Ray, SEO Director at Path Interactive. Lily has been one of the most popular speakers in the industry for a while now. She’s been nominated for multiple industry awards, including Best Female Search Marketer by Search Engine Land. She’s an in-demand speaker. A short list […]

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Suds & Search 20 | Mark Irvine, Influential PPC Expert

PPC Advertising July 2, 2020

Also available as a Podcast: Today’s guest is Mark Irvine. PPC Hero named Mark the #1 Most Influential PPC Expert of 2019. Microsoft Advertising named him the Influencer of the Year in 2019. I’m not sure if there’s a list of PPC experts he isn’t on. Until very recently, Mark served as the Director of […]

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Suds & Search 19 | Casey Markee, Founder of Media Wyse

Digital Marketing June 25, 2020

Also available as a Podcast: My guest today is Casey Markee, owner of Media Wyse. He is a staple at SEO conferences all over the world including SMX, Pubcon, State of Search, and Onward. He co-authored the book, UnFair Advantage: Winning the Search Engine Wars, which has been updated over 289 times as of this […]

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Suds and Search 18 | Jill Quick, Co-Founder of The Coloring in Department

Marketing Analytics June 18, 2020

Also available as a Podcast: My guest today is Jill Quick, the brilliant and engaging Co-Founder of The Coloring in Department. Jill has a well-earned reputation as one of the top presenters on topics related to analytics. A short list of the conferences she’s presented at includes SMX London, SearchLove, Learn Inbound, and Hero Conf. […]

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Suds and Search 17 | Navah Hopkins, Director of Paid Media at Hennessey Digital

PPC Advertising June 11, 2020

Also available as a Podcast: Navah Hopkins is my guest on this episode of Suds & Search. She is the Director of Paid Media at Hennessey Digital. She’s a regular on PPC Hero’s list of The Top 25 Most Influential Experts. Her writing is really exceptional. After this video, check out her column at Search […]

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