Local Search Tuesdays - SearchLab Digital

Greg Gifford wearing a Santa hat with a surprised look on his face, and his hands gesturing to the title of the video.

Greg’s top ten holiday movies 2024

The holiday season is here, and I’ve got you covered with my ultimate list of holiday movies to watch this year! From action to holiday horror, this episode is packed with festive film recommendations to get you in the holiday spirit. See which flicks made the my list for the 2024 holiday season. So grab […]

Google Business Profile Study: Car Dealers

After two years of research, we’re excited to share the most comprehensive Google Business Profile study in the automotive industry. This study includes over a million data points, offering invaluable insights into key areas like best practices, the ideal number of photos for your GBP, and much more. We couldn’t fit all the findings into […]

Greg’s slides from SEO Con Forum Bali

The only place to catch my epic selfies with monkeys and my exclusive presentation on advanced SEO tips from the incredible SEO Con Bali is right here in this week’s brand-new episode of Local Search Tuesdays! Sit back, relax, and get ready to explore game-changing strategies that will take your SEO skills to the next […]

Expert Digital Marketing Tips: Brighton SEO

I was at Brighton SEO San Diego a few weeks back, and I grabbed my camera and microphone and collected tips from the speakers and experts at the conference. You’ll definitely want to check out this week’s episode, it’s absolutely packed with killer tips that will help you be a better marketer. VIDEO TRANSCRIPT Speaker […]

Greg’s slides from Brighton SEO in San Diego: Local Link Building

Once again, I hopped a plane to go to Brighton SEO – but this time it was the US version in San Diego. I gave a talk about local link building, and not only do I share helpful tactics, I walk through the process side of link building that most conference presentations never talk about. […]

Google adds review alerts to GBPs in UK

In this week’s episode of Local Search Tuesdays, I’m sharing the breaking news about Google’s new “review alerts” that are being displayed on Google Business Profiles in the UK. Fake reviews and review fraud are a massive problem worldwide, so it’s nice to see Google taking a more aggressive approach to fighting fake reviews. Check […]

Expert digital marketing tips: Engage

We are back with a brand new episode of Local Search Tuesdays, and this time, I assembled a group of fantastic digital marketers to share their best tips with you. Check out what everyone from Engage had to say about the future of digital marketing. VIDEO TRANSCRIPT Welcome back to another episode of Local Search […]

Greg’s SEO slides from Engage

In this week’s Local Search Tuesdays, I present the latest SEO trends and techniques to improve your site’s search rankings. Watch this insightful session from Engage in Portland, packed with real-world examples and actionable tips to help you stay ahead in the competitive world of search engine optimization. VIDEO TRANSCRIPT Welcome back to another episode […]

Greg’s top 10 list: The best horror movies of 2024

It’s almost Halloween… So that means it’s time for the Halloween episode of Local Search Tuesdays! Every year at Halloween, I share a list of 10 horror movies to watch, and this year’s list is the best horror flicks to watch that came out this year. Sit back, pop some popcorn, and get in the […]

Automotive SEO slides from Digital Dealer

Learn what NOT to do with your websites. Check out my presentation from Digital Dealer in Las Vegas, which has all the awesome info you need to avoid some of the most common mistakes. Sit back, relax, watch a building get demolished, and learn some amazing tips that will help with your website. VIDEO TRANSCRIPT […]

Digital marketing tips: Brighton SEO

I have been fortunate enough to speak at many conferences with many great minds. So, when I’m at these wonderful events, I like to gather tips from the best and brightest in the industry so I can share them with all of you. So sit back, relax, and listen to someone who is not me. […]

Greg’s slides from Brighton SEO: Local SEO

This week’s Local Search Tuesdays is all about Local content. I was fortunate enough to speak at the Brighton SEO conference this past week. Now, I am bringing the presentation from across the pond directly to you. Sit back and relax, and learn all about local content. VIDEO TRANSCRIPT Welcome back to another episode of […]

Mean Tweets LocalU NYC Edition

This past week, I was fortunate enough to present at LocalU NYC. Naturally, with so many brilliant minds in one place, we had to make them read mean tweets. So sit back, relax, and enjoy a laugh at our expense. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’m sharing […]

Greg’s SEO Slides: LocalU NYC

The presentation tour continues from SMX Europe to LocalU NYC, a new city and presentation I am bringing to you in this week’s Local Search Tuesday. This week, it’s all about what we learned from over 1,000 SEO audits. Sit back and relax and enjoy a deep dive into great insights from extensive research on […]

Greg’s SEO slides: SMX Advanced Europe in Berlin

The latest episode of Local Search Tuesdays comes all the way from SMX Advanced Europe in Berlin. My super presentation on SEO was a hit, and now I am sharing those slides with you. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’ve got a treat for you… My entire […]

Free SEO tool: Local Rank Checker

This week on Local Search Tuesdays is all about how you can check your local search results simply from anywhere with this awesome new tool. Need to see how your business ranks in Cincinnati, but you’re in Baltimore? That is no problem. The Local Rank Checker has you covered. VIDEO TRANSCRIPT Since local search results […]

Local SEO News: Fake reviews banned by FTC

Fake reviews are BANNED! The FTC is cracking down hard on fake reviews and misleading business practices. In this week’s Local Search Tuesdays I dive into what is no longer allowed by the law and what these crackdowns mean for the future of business reviews. VIDEO TRANSCRIPT Welcome back to another episode of Local Search […]

Greg’s SEO slides: Ignition Automotive Conference

We had an awesome time at the Ignition Automotive Conference last week, and in this week’s Local Search Tuesdays, I share his presentation on the most common SEO mistakes. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’m sharing my presentation from last week’s Ignition Automotive Conference in Dallas. Last […]

Google’s Antitrust case: What it means for you

This week’s Local Search Tuesdays focuses on the Google Antitrust lawsuit. A judge has ruled on the case, and Greg breaks down the ruling and its future impact on consumers and search results. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’m going to chat a bit about the bit […]

GBP policy update: Consumer alerts for suspicious reviews

As the kids today say, “Sounds sus.” Now, Google is dealing with consumer reviews that may be a little suspicious. Google has updated its policy regarding these reviews and is taking measures to help curb them. Greg takes you through everything you need to know about the latest Google update, which is all about making […]

Game changing Local SEO tip edited by Gen Z

This week, we have a fantastic, game-changing SEO tip for you. The only issue was that our regular video editor was out, so we had to snag Gen Z to edit this week’s Local Search Tuesday. You do not want to miss this tip! VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. […]

Ranking factors vs. Conversion factors

Understanding ranking vs. conversions is critical, yet conversion factors are often ignored. Do not ignore conversions. It sounds simple, but it’s easy to get swept up in only focusing on ranking factors. However, ranking and conversions have different factors that impact each metric. You must give the time and attention to both. VIDEO TRANSCRIPT Welcome […]

Local SEO tips: How site content works

When it comes to SEO it is much more than just adding content to your site. Sure, adding content is a part of it, but it has to be purposeful and be a quality answer to your customers’ questions. Whether adding your content or having an agency do it, check out the video to ensure […]

How to check Google search results from any location

Did you know that the search results can vary if you search auto dealer Detroit from Houston, as opposed to searching auto dealer Detroit when you are actually in Detroit? They do, and this week, I will show you how you get the most accurate results for local searches no matter where you are. VIDEO […]

Happy 4th of July and info about our conference

Happy 4th of July from Local Search Tuesdays! Ignition Automotive Conference is back for a 2nd year and to celebrate this along with America’s Independence I’m offering just 4 super limited promo codes! Watch the video to get the code and grab your tickets here: https://www.ignitionautomotiveconference.com/register/ VIDEO TRANSCRIPT Welcome back to another episode of Local […]

Mobile first indexing is finally complete

You guessed it, yet another Google update. This time, it’s all about mobile indexing. What does this latest update mean for your site? If your site is affected, what should you do? Don’t worry. Local Search Tuesdays has all the answers you need right here. VIDEO TRANSCRIPT Welcome back to another episode of Local Search […]

Save your data from Universal Analytics

Another week, another Google update. Google is removing all data from Universal Analytics. So, what does this mean for your business, and why is it important to archive that data? I have all the answers in this week’s Local Search Tuesdays. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, we’re […]

Digital marketing tips from Mozcon

I have continued my streak of attending Mozcon, which started in 2013. I have also continued curating some of the best digital marketing tips from the experts who traveled to Seattle to learn and speak about all things search. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’ve got some […]

Should you worry about AI overviews?

Lions, tigers, and AI—oh my! AI, also known as Artificial Intelligence, is the latest hot topic getting integrated into everything. In this instance, Greg talks explicitly about Google’s latest feature, AI overviews, and whether or not we should be concerned about it. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, […]

Digital marketing tips: Brighton SEO

This week on Local Search Tuesdays, we dive into the most insightful digital marketing tips gathered from the Brighton SEO conference. We’ve compiled the key takeaways that will elevate your digital marketing game. Stay tuned to discover the actionable tips and expert knowledge that can help you stay ahead in the ever-evolving digital landscape. VIDEO […]