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The 12 best SEO-themed Valentine’s Day cards

Local Search Tuesdays February 9, 2021

In this week’s episode, I take a break from digital marketing tips for another holiday-themed episode… This time, I share the top 12 SEO-themed Valentine’s Day cards. I scoured the ‘net to find the funniest cards with SEO references – hopefully you’ll get a few laughs like we did! VIDEO TRANSCRIPT Welcome back to another […]

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Suds and Search 48 | George Nenni, Founder of Generations Digital

Digital Marketing February 4, 2021

Also available as a Podcast: My guest on this episode of Suds & Search is George Nenni. George is the Founder of Generations Digital, a digital marketing consultancy for auto dealerships. George has over 3 decades of experience helping automotive dealerships overcome an array of digital marketing challenges. He is the author of two essential […]

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Just released: The 2020 Local Search Ranking Factors

Digital Marketing February 2, 2021

In this week’s video, I share the details on the recently-released 2020 Local Search Ranking Factors. Basically the bible of Local Search, the 2020 LSRF is the best guide for your Local SEO strategy in 2021. The top minds in Local SEO all contributed, and it breaks down the signals that Google’s local algorithm uses […]

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Hannah Borchik - SearchLab Director of SEO

Hannah Borchik Joins SearchLab as Director of SEO

Google My Business February 1, 2021

I am excited to announce that Hannah Borchik is the newest member of the fast-growing SEO team at SearchLab. Hannah is an extremely accomplished Local SEO with over six years of experience, and today is her first day as our new Director of SEO. During the hiring process, her deep understanding of SEO, a proven […]

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Suds and Search 47 | Dana DiTomaso, President and Partner at Kick Point

Digital Marketing January 28, 2021

Also available as a Podcast: My guest on this episode of Suds & Search is Dana DiTomaso, co-founder of Kick Point Digital. I’ve been a fan of Dana’s for a really, really long time. In an industry with a lot of really smart digital marketers, Dana stands out. She is an in-demand keynote speaker, blogger, […]

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GMB Tips: How to set health & safety attributes

Google My Business January 19, 2021

In this week’s video, I share a quick explanation of the new health and safety attributes in Google My Business and walk you through how to set them up. They’ve been rolled out for retail, food, and service industries, and they help potential customers see COVID-related safety information when they find you online. VIDEO TRANSCRIPT […]

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How to add More Hours to your Google My Business listing

Best Practices January 5, 2021

In this week’s episode, I explain how to add additional hours to your Google My Business listing for modified services such as curbside pickup, delivery, or senior hours. If you offer additional services, the “more hours” feature lets you display different hours of operation on your GMB profile to attract more customers. Watch and learn […]

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The top 10 episodes of Local Search Tuesdays of 2020

Best Practices December 29, 2020

For the final episode of 2020, I share our 10 most popular episodes of the year. I aggregated analytics data from Wistia (our video host), YouTube, Facebook, and LinkedIn to figure out which episodes were the most popular. Here’s the final list, along with links to each video: 10. Keywords in customer reviews will help […]

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Suds and Search 43 | Justin Sanger, Chief Revenue Officer of OMG National

Digital Marketing December 17, 2020

Also available as a Podcast: My guest on our last episode of Suds & Search for 2020 is Justin Sanger. Justin is the Chief Revenue Officer and Equity Investor at OMG National. For over two decades, Justin has been a pioneer in small business digital marketing. He founded LocalLaunch back in 2003. LocalLaunch offered Paid […]

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How to set holiday hours in Google My Business

Digital Marketing December 15, 2020

In this week’s episode, I walk through the steps for setting holiday hours in Google My Business. When you need to change your hours, or even set your business to be closed temporarily, you don’t have to change your standard hours in your GMB dashboard. If you use the holiday hours feature, you can set […]

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Suds and Search 42 | Mike Blumenthal, Co-founder of GatherUp

Digital Marketing December 10, 2020

Also available as a Podcast: My guest on this episode of Suds & Search is Mike Blumenthal. Mike is the Founding Partner of GatherUp and the Co-founder of LocalU. Mike is one of the most important voices in Local SEO. His motto is all local, all the time. It’s hard to think of anyone who […]

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Greg’s presentation from Pubcon about COVID shopping behavior

Digital Marketing December 8, 2020

This week’s video is a longer one, since I’m sharing my presentation from Pubcon Cyber Week last week. It’s about 25 minutes, but it’s packed with helpful information about gaining more visibility during the holiday shopping season and beyond. Buyer behavior has changed at a fundamental level because of the COVID pandemic, and I share […]

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