Customer reviews are obviously important when potential customers are deciding if they want to do business with you or not… But most people don’t realize that they’re heavily weighted in Google’s local algorithm as well.
BrightLocal just released a really cool report on consumer reviews, and it’s got some pretty cool stuff in it. If you do any sort of marketing at all, you should check the report out – but if you do Local SEO, it should be required reading.
This week’s episode of Local Search Tuesdays is a fun one – we’re keeping the tradition alive with NADA mean tweets!
This is the 8th year that Greg has done NADA mean tweets, although he started it nine years ago. Thanks to COVID, he had to skip a year. It’s based on Jimmy Kimmel’s bit where celebrities read mean tweets from random people, and it’s always one of our most popular videos.
So check out this week’s episode for another round of automotive experts at NADA reading mean tweets!
It’s Valentine’s Day today, so if you’ve been watching this series for any time at all, you know that means we’re doing a special Valentine’s Day episode…
You should know by now how much Greg loves to do special holiday-themed episodes – for years he’s been digging up the best SEO-themed Valentine’s day cards to share. He spent a lot of time this year since there really weren’t many new ones, and he wanted to share new ones he’s never mentioned before. Check out this week’s episode of Local Search Tuesdays for this year’s list of the six best SEO-themed Valentine’s Day cards in 2023!
This week, we’ve got some awesome tips to share with you from some of the experts and vendors at the National Auto Dealers Association conference a few weeks ago.
SearchLab was in Dallas at the end of January for the 2023 NADA convention, and once again, we went around and collected helpful tips from vendors and experts. We’ve got some awesome tips this year, so let’s get right to them!
This week’s episode of Local Search Tuesdays is a fun one, ‘cause we’re sharing Greg’s slides from the NADA conference this last weekend.
He wasn’t picked to speak at this year’s NADA conference… We’re guessing it’s because last year, he talked about how the manufacturer-approved vendor system is hopelessly broken and doesn’t actually benefit any car dealers.
Welcome back to a special edition episode of Local Search Tuesdays… on a Wednesday! We’ve got huge news to share, and we just couldn’t wait until next week to tell you… Any motor vehicle dealer can now list inventory on their Google Business Profiles!
This week’s episode of Local Search Tuesdays is short since we’re prepping for the National Auto Dealers Association conference in Dallas this weekend. In fact, that’s what this week’s episode is all about!
NADA is the largest conference for car dealers each year, and we’re super excited to let you know what’s going on with SearchLab at the event. We’ll be at booth 5515 with a bunch of the team in tow, and we’ll have a magician at the booth performing sleight-of-hand tricks all weekend – because digital marketing isn’t magic… it’s science.
We’ve mentioned it countless times in this video series and probably every time Greg has spoken at a conference for over 10 years – the most important element of any SEO strategy is the content on your site.
At a simple level, if you want to show up as a search result when someone in your local area types in a particular keyword phrase in Google, you’ve got to have a page of content about that concept on your website.
In this week’s episode of Local Search Tuesdays, we’re going to answer one of the most common questions in SEO: “How long does SEO take?”
Last week we were in Orlando for our annual leadership retreat, and while we had an awesome time at our Disney team building day, we did spend a bit of time waiting in lines. We tried to ride as many rides as we could in one day, and that time sensitivity sparked the idea for this week’s video.
On this week’s episode of Local Search Tuesdays, we’re giving you a little peek behind the scenes as we answer one of the most common questions we hear about this show: “What equipment do you use?”.
We always get questions about our weekly videos and how we shoot them, but there were significantly more people asking over the last 3 or 4 months. So to kick off 2023’s episodes, we thought we’d show you!