Local SEO - SearchLab Digital

Suds and Search 92 | Best of 2021, Part One

Best Practices December 16, 2021

Also available as a Podcast: That’s a wrap on our second year of Suds & Search. This has been an amazing year of conversations with some of the very best digital marketers in the world. We’ve now launched over 90 episodes and it feels like we’re just getting started. This week we’re going to take […]

There’s a new version of GMB Spy!

Google My Business December 14, 2021

In this week’s episode, I share the details about the new version of the GMB Spy plugin for Chrome. The new version updates how categories are displayed and even shows the categories for multiple competitors – check out the video for all the details. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. […]

Suds and Search 91 | Andrew Optimisey, founder of Optimisey

Digital Marketing December 9, 2021

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Andrew Optimisey, SEO Consultant and Founder of Optimisey, an SEO Consultancy located in Cambridge. Andrew is a digital marketing veteran with almost two decades of experience. He is the host of a series of popular free meet-ups. Andrew is […]

The 2021 Local Search Ranking Factors

Digital Marketing December 7, 2021

The results of the 2021 Local Search Ranking Factors study have finally been released! Each year, the top 40-ish experts world-wide participate in the in-depth study, which aggregates the answers to give us all a better understanding of which signals matter the most for Local SEO. Check out the video for the updated info and […]

Check your SEO with our scoring matrix

Digital Marketing November 30, 2021

In this week’s episode, I share the details about our new SEO scoring matrix, which allows us to score any site on basic SEO principles. Check your own work, use it as a guide for what to do, or use it to hold your vendor partner accountable! If you’d like to get your site scored, […]

Greg’s SEO presentation from the Driving Sales Executive Summit

Google My Business November 16, 2021

In this week’s video, I’m sharing my popular presentation on Local SEO from the Driving Sales Executive Summit in Las Vegas last month. Learn why SEO is your highest priority in the upcoming year and exactly how to optimize site content, links, reviews, and Google My Business (now called Google Business Profiles).

Google My Business has a new name

Google My Business November 9, 2021

Welcome back to another episode of Local Search Tuesdays. This week, I’m sharing some shocking breaking news: Google My Business is no more! Ok, yeah, that intro was a little click-baity. Google My Business isn’t really gone, it’s just rebranded… again. GMB has been rebranded, and now it’s called “Google Plus Local Places for My […]

Suds and Search 87 | Amanda Milligan, Head of Marketing at Stacker

Local SEO November 5, 2021

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Amanda Milligan, Head of Marketing at Stacker. Amanda is an in-demand conference speaker, blogger, and must follow on social media. Amanda is sought after for her expertise in content marketing and link building. You might’ve heard Amanda present at […]

Digital Marketing Tips from Digital Dealer Las Vegas

Digital Marketing November 2, 2021

In this week’s video, I’m sharing tips from the speakers at Digital Dealer and Driving Sales Executive Summit. We were in Las Vegas for a week, since the conferences were back to back – and as always, I grabbed speakers and experts to share some tips to help with digital marketing. Check out these all-new […]

Part Two of Greg’s SEO Presentation from Digital Dealer

Best Practices October 19, 2021

Part One of Greg’s SEO Presentation from Digital Dealer

Google My Business October 12, 2021

In this week’s video, I share the first half of my double-session presentation on Local SEO from Digital Dealer in Las Vegas. Learn what’s changed in the last year, which signals influence your visibility in local searches, and how to optimize those signals.

Local SEO: Why you can’t ignore Yelp

Local Search Tuesdays October 5, 2021

In this week’s video, I share the reason why it’s a bad idea to ignore Yelp. Sure, we all hate the site, but there’s a very important reason that you need to invest a little bit of reputation management time – watch to see why! VIDEO TRANSCRIPT Welcome back to another episode of Local Search […]