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Google is testing 2-pack results on mobile

Digital Marketing April 6, 2021

In this week’s video, I share the details about Google’s widespread test that’s showing 2-packs in mobile search results (instead of the 3-pack we’ve had for 6+ years). Google runs tests constantly, so we’re not sure this will be a permanent change, but it’s showing up in most locations, so who knows? Watch the video […]

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Learn everything you need to know about SEO in less than 2 minutes

Digital Marketing March 30, 2021

In this week’s video, I share everything you need to know about SEO in less than 2 minutes! There’s no trick – yes, there’s a ton to learn… but if you watch, you’ll see how I’m not lying, and can actually tell you everything you need to know in less than two minutes! VIDEO TRANSCRIPT […]

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9 Online Marketing Strategies You Need Right Now

9 Online Marketing Strategies You Can Use Right Now To Get Your Business Found In More Searches

Digital Marketing March 22, 2021

Online marketing is constantly changing, and things won’t slow down in 2021. As you plan for a new year, it’s necessary to know what works and what doesn’t. While some strategies are essentially timeless, some current trends are important to understand and implement right now. The following is a guide to help you develop a […]

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Suds and Search 53 | Joy Hawkins, Owner of Sterling Sky, LocalU, and the Local Search Forum

Google My Business March 11, 2021

Also available as a Podcast: My guest on this episode of Suds & Search is Joy Hawkins. Joy is the Owner and Founder of Sterling Sky. She is one of, if not the, most recognizable Local SEO personalities in the world. It’s hard for me to think of anything in Local SEO that Joy isn’t […]

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Check it out, I did a Whiteboard Friday video!

Google My Business March 9, 2021

In this week’s video, I’m sharing an update about another video. Just a few weeks ago, Moz released an episode of its highly popular Whiteboard Friday series, and I was the host! I rocked a killer whiteboard and talked all about Google Posts and how to use them to help your business stand out from […]

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Suds and Search 48 | George Nenni, Founder of Generations Digital

Digital Marketing February 4, 2021

Also available as a Podcast: My guest on this episode of Suds & Search is George Nenni. George is the Founder of Generations Digital, a digital marketing consultancy for auto dealerships. George has over 3 decades of experience helping automotive dealerships overcome an array of digital marketing challenges. He is the author of two essential […]

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Just released: The 2020 Local Search Ranking Factors

Digital Marketing February 2, 2021

In this week’s video, I share the details on the recently-released 2020 Local Search Ranking Factors. Basically the bible of Local Search, the 2020 LSRF is the best guide for your Local SEO strategy in 2021. The top minds in Local SEO all contributed, and it breaks down the signals that Google’s local algorithm uses […]

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Hannah Borchik - SearchLab Director of SEO

Hannah Borchik Joins SearchLab as Director of SEO

Google My Business February 1, 2021

I am excited to announce that Hannah Borchik is the newest member of the fast-growing SEO team at SearchLab. Hannah is an extremely accomplished Local SEO with over six years of experience, and today is her first day as our new Director of SEO. During the hiring process, her deep understanding of SEO, a proven […]

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Suds and Search 47 | Dana DiTomaso, President and Partner at Kick Point

Digital Marketing January 28, 2021

Also available as a Podcast: My guest on this episode of Suds & Search is Dana DiTomaso, co-founder of Kick Point Digital. I’ve been a fan of Dana’s for a really, really long time. In an industry with a lot of really smart digital marketers, Dana stands out. She is an in-demand keynote speaker, blogger, […]

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GMB Tips: How to set health & safety attributes

Google My Business January 19, 2021

In this week’s video, I share a quick explanation of the new health and safety attributes in Google My Business and walk you through how to set them up. They’ve been rolled out for retail, food, and service industries, and they help potential customers see COVID-related safety information when they find you online. VIDEO TRANSCRIPT […]

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Problems with Google My Business? Use the GMB Forum

Best Practices January 12, 2021

In this week’s video, I share a simple yet not commonly known tip to help with any problems you might have with your Google My Business listing. Google has Community Help forums for each of its products, so whenever you have a problem with your GMB listing that you can’t solve, you should create a […]

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How to add More Hours to your Google My Business listing

Best Practices January 5, 2021

In this week’s episode, I explain how to add additional hours to your Google My Business listing for modified services such as curbside pickup, delivery, or senior hours. If you offer additional services, the “more hours” feature lets you display different hours of operation on your GMB profile to attract more customers. Watch and learn […]

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