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Digital Marketing Tips for 2020 – SearchLove London

Best Practices January 21, 2020

Welcome back to another episode of Local Search Tuesdays! After the amazing comments we had about last week’s video, we’re super excited to share this week’s episode. Shortly after speaking at Pubcon in Las Vegas last fall, I spoke at SearchLove London. It’s quite an honor to speak at SearchLove, as all the speakers are […]

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Suds and Search 006 | David JP Fisher at Old Irving Brewing

Suds and Search January 15, 2020

Also available as a Podcast: On this episode of Suds & Search, I’m joined by my good friend David JP Fisher (aka DFish), an expert sales coach, author and the founder of the https://beerbeatsandbusiness.com podcast. We spoke at Old Irving Brewing, one of my favorite breweries in Chicago. This video is a bit of a […]

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Digital Marketing Tips from Pubcon

Best Practices January 14, 2020

Welcome back to another episode of Local Search Tuesdays! This week’s video is a long-awaited treat… A few months ago, I thought it would be awesome to start doing quick interviews with the top digital marketing speakers when I spoke at a conference. I started at Pubcon, and got some awesome tips. I ended up […]

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Welcome to Local Search Tuesdays

Local Search Tuesdays January 6, 2020

Welcome to the first video in our new weekly series – Local Search Tuesdays. Each week, I’ll be sharing a short 3 to 5 minute video about Local SEO – tactics, news, updates, and such. In today’s inaugural video, we share a few tips for people who are new to SEO and a list of […]

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Suds and Search 005 | Salvi Media at Uncommon Ground

Suds and Search December 12, 2019

Also available as a Podcast: On this episode of Suds & Search, Chris and Will Salvi, the co-founders of Salvi Media, join me at Uncommon Ground to talk about video marketing. I’m a big fan of video! At SearchLab, we’ve experienced the benefits of video marketing firsthand. We’re so enthusiastic about video that we’re doubling […]

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Greg Gifford Joins SearchLab!

Local SEO December 7, 2019

This all started late at night on Monday October 21st. My daughter Annie was not quite four months old and I was on baby duty. I was scrolling through Twitter, hoping that the baby was asleep for the night, when I saw a post from Britney Muller. For those who don’t know about Greg Gifford, […]

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Suds and Search 004 | Matchnode at Off Color Brewing

Suds and Search November 11, 2019

Also available as a Podcast: On this episode of Suds and Search, I’m joined by my friend Chris Madden, the co founder of Matchnode. Chris and I were joined by Ben from Off Color Brewing, who told us that unlike many Chicago breweries that tend to be hops-centered, Off Color Brewing is yeast focused, letting […]

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Local SEO Processes

Search Engine Optimization November 5, 2019

Founder and Managing Partner of SearchLab Chicago, Mark Bealin gave the following presentation at State of Search 2019 in Dallas Texas. Click on the image below to view, print or download the “Local SEO Processes” presentation:

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Top 10 SEO Trends

Top 10 SEO Trends For Google in 2020

Search Engine Optimization October 30, 2019

2019 was a big year for SEO. Search engines have become smarter and smarter. 2019 saw numerous Google algorithm changes—from sweeping core updates that benefited expert, authoritative, and trustworthy content, to diversity updates that reduced the same domain appearing multiple times in the search results. Even more?  In late 2019, Google released BERT, or the […]

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Suds and Search 003 | Kyle Akerman at Twisted Hippo Brewing

Suds and Search September 18, 2019

Also available as a Podcast: On this episode of Suds and Search, I’m joined by my friend Kyle Akerman. Kyle is a well-respected Analytics expert who helps businesses and agencies to truly understand their data. I love this topic! Analytics is really where the rubber meets the road in digital marketing. Instead of guessing, you’re […]

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SearchLab Client Survey Results and Improved Reporting

Search Engine Optimization September 18, 2019

In May and June of 2019, SearchLab conducted a survey of our clients to find out how we could improve our monthly reporting. We are grateful for the responses and excited about some changes that will be coming to future reports. We Are Addressing Two Specific Areas The previous reports included many graphs and charts, […]

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Suds and Search 002 | Pilot Digital Marketing at Half Acre Beer Company

Suds and Search July 21, 2019

Also available as a Podcast: North of downtown Chicago is a neighborhood called North Center, a former industrial corridor that’s transitioned into a bustling mix of residential and commercial activity. North Center is well known for two things: It’s home to dozens of service-oriented start-ups, digital agencies and creatives mostly located in the industrial buildings […]

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