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Local SEO presentation from Pubcon Austin

Local Search Tuesdays February 11, 2020

In this week’s episode of Local Search Tuesdays, I share my entire presentation from Pubcon Austin last week. I hit a few quick tips on the basics of Local SEO, then move on to share advanced tactics to help with specific situations. It’s a bit longer, since we’re sharing the entire 20 minute session, but […]

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Prove you need SEO with simple math

Local Search Tuesdays February 4, 2020

In this week’s episode of Local Search Tuesdays, I share a simple math equation that helps to prove why Local SEO is necessary in any market. Most people know about SEO, but it’s not as easy to demonstrate why it’s vital to success. We used jewelry shops as an example, but the math works for […]

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How does Local SEO work?

Local Search Tuesdays January 28, 2020

In this week’s video, we’re talking about pizza… A few simple searches for “pizza delivery” are a great way to demonstrate how Local SEO works. Check out the video and see how it all fits together! VIDEO TRANSCRIPT Welcome to another episode of Local Search Tuesdays. In this week’s video, I’m here at world famous […]

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Digital Marketing Tips for 2020 – SearchLove London

Best Practices January 21, 2020

Welcome back to another episode of Local Search Tuesdays! After the amazing comments we had about last week’s video, we’re super excited to share this week’s episode. Shortly after speaking at Pubcon in Las Vegas last fall, I spoke at SearchLove London. It’s quite an honor to speak at SearchLove, as all the speakers are […]

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Suds and Search 006 | David JP Fisher at Old Irving Brewing

Suds and Search January 15, 2020

Also available as a Podcast: On this episode of Suds & Search, I’m joined by my good friend David JP Fisher (aka DFish), an expert sales coach, author and the founder of the https://beerbeatsandbusiness.com podcast. We spoke at Old Irving Brewing, one of my favorite breweries in Chicago. This video is a bit of a […]

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Digital Marketing Tips from Pubcon

Best Practices January 14, 2020

Welcome back to another episode of Local Search Tuesdays! This week’s video is a long-awaited treat… A few months ago, I thought it would be awesome to start doing quick interviews with the top digital marketing speakers when I spoke at a conference. I started at Pubcon, and got some awesome tips. I ended up […]

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Welcome to Local Search Tuesdays

Local Search Tuesdays January 6, 2020

Welcome to the first video in our new weekly series – Local Search Tuesdays. Each week, I’ll be sharing a short 3 to 5 minute video about Local SEO – tactics, news, updates, and such. In today’s inaugural video, we share a few tips for people who are new to SEO and a list of […]

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Suds and Search 005 | Salvi Media at Uncommon Ground

Suds and Search December 12, 2019

Also available as a Podcast: On this episode of Suds & Search, Chris and Will Salvi, the co-founders of Salvi Media, join me at Uncommon Ground to talk about video marketing. I’m a big fan of video! At SearchLab, we’ve experienced the benefits of video marketing firsthand. We’re so enthusiastic about video that we’re doubling […]

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Greg Gifford Joins SearchLab!

Local SEO December 7, 2019

This all started late at night on Monday October 21st. My daughter Annie was not quite four months old and I was on baby duty. I was scrolling through Twitter, hoping that the baby was asleep for the night, when I saw a post from Britney Muller. For those who don’t know about Greg Gifford, […]

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Suds and Search 004 | Matchnode at Off Color Brewing

Suds and Search November 11, 2019

Also available as a Podcast: On this episode of Suds and Search, I’m joined by my friend Chris Madden, the co founder of Matchnode. Chris and I were joined by Ben from Off Color Brewing, who told us that unlike many Chicago breweries that tend to be hops-centered, Off Color Brewing is yeast focused, letting […]

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Local SEO Processes

Search Engine Optimization November 5, 2019

Founder and Managing Partner of SearchLab Chicago, Mark Bealin gave the following presentation at State of Search 2019 in Dallas Texas. Click on the image below to view, print or download the “Local SEO Processes” presentation:

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Top 10 SEO Trends

Top 10 SEO Trends For Google in 2020

Search Engine Optimization October 30, 2019

2019 was a big year for SEO. Search engines have become smarter and smarter. 2019 saw numerous Google algorithm changes—from sweeping core updates that benefited expert, authoritative, and trustworthy content, to diversity updates that reduced the same domain appearing multiple times in the search results. Even more?  In late 2019, Google released BERT, or the […]

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