Details about Google’s new Openness Update

In this week’s episode, I’m sharing the details around Google’s recent “Openness Update”, which (currently) affects the visibility of local businesses based on the hours of operation listed in the Google Business Profile. There’s been a lot of buzz lately, so I’m sharing a simple explanation and an outline of how your Local SEO strategy should change because of the update.

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How to optimize your GBP landing page

In this week’s video, I explain how to optimize your Google Business Profile landing page – the page that your GBP website button points to on your website. For single-location businesses, that’s the home page of the site. For multi-location businesses, the landing page will be the individual location page for that specific location.

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The most popular episodes of 2023

It’s the last episode of Local Search Tuesdays of the year, so that means it’s time to share the most popular episodes of 2023. If you’d like links to any of the videos I mention, check out the full transcript below:

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Greg’s Top 10 Holiday Movies of 2023

In this week’s episode, I’m continuing the annual tradition of releasing a movie list for the holidays. I covered Christmas movies the last few years, so this year, I’m sharing the ten movies I’m most excited to see over the holidays. Enjoy!

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Expert Marketing Tips from Barbados SEO

In this week’s video, I collected tips from some of the experts and speakers at Barbados SEO. It’s a pretty stellar list of tips, and since I shot the videos from the rooftop bar on the beach, the views are amazing…

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Local SEO Tips from Barbados SEO

In this week’s episode, I’m sharing my entire presentation from the recent Barbados SEO conference. Learn the latest tactics to help you achieve better visibility in local search results, including writing helpful content, optimizing for local visibility, building local links, acquiring local reviews, and optimizing your Google Business Profile.
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Expert marketing tips from Brighton SEO San Diego

In this week’s episode, I share some amazing tips from the speakers and experts at Brighton SEO San Diego. It’s an incredible list of tips this time around, check it out:

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What we learned from auditing over 8,500 Google Business Profiles

In this week’s video, I share a recording of my entire presentation from the first US edition of Brighton SEO in San Diego a few weeks ago. We’re finishing a massive 2-year research project on Google Business Profiles, and I share some of the exciting results from the study, helping to shed light on which factors the top-ranking GBPs have across multiple verticals.

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Greg’s Local SEO presentation from SIINDA in Porto, Portugal

In this week’s video, I share my entire presentation from the recent SIINDA conference in Porto, Portugal. Learn about Local SEO, content, optimization, link building, reviews, and Google Business Profiles.

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Expert tips from Digital Dealer Las Vegas

In this week’s episode, I collected tips from the speakers and experts at Digital Dealer in Las Vegas. Check out the amazing insights and learn how to be even better at marketing and operations…

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