SearchLab’s Blog of Awesomeness

Local Search Tuesdays is back, and this episode is a big one.

SearchLab just released the largest SEO study ever conducted for cannabis dispensaries. If you operate in a regulated industry, manage multiple locations, or rely on organic visibility because paid ads are limited or off the table, this data matters to you even if you are not in cannabis.

This study is not a theory. It is built on thousands of real businesses, real rankings, and real performance gaps. It shows what separates the dispensaries that dominate the map pack from the ones stuck fighting for scraps.

Let’s break down what we studied, what we found, and why the takeaways apply far beyond cannabis.

In this Local Search Tuesdays episode, I dive into the recent shake-ups hitting Google Business Profiles for car dealerships. I break down why Google killed off the "Vehicles for Sale" widget in November 2025 (spoiler: it's all about the Benjamins and those VLA clicks!). I also tackle the mystery of the disappearing department profile links, which has dealers freaking out, and explain why I think it's just a bug and you shouldn't be too worried, but I'll have more info on that next week. 

I'm closing out 2025 with a bang! In this final Local Search Tuesdays episode of the year, as I count down the TOP 10 most impactful episodes from the past 12 months.

From groundbreaking Google Business Profile updates to NADA mean tweets, I'm revisiting the moments that shaped local search in 2025. Whether you missed these episodes the first time around or want to refresh your memory on the biggest wins, this countdown has everything you need to carry momentum into 2026.

Join us for our annual Christmas tradition as Greg counts down the most anticipated movies hitting theaters in 2025! From animated adventures to action-packed thrillers, this year's lineup is absolutely killer. 

We're going LSRFing again! Continuing our deep dive into the 2026 Local Search Ranking Factors! This week I'm breaking down the biggest signal changes, new factors, and what it all means for your local SEO strategy. Find out which factors rose and which ones fell in the 2026 LSRF!

This week I'm breaking down the comprehensive Local Search Factor Rankings or better known as the LSRF  (L-uh-surf!) the most important research in Local SEO. This year's edition is the most detailed yet, surveying top Local SEO experts to reveal what really matters for local search visibility.

I was fortunate enough to speak at Chiang Mai SEO, but I wasn't the only expert there, so as usual I rounded up all the other experts for their digital marketing tips! From the 5-minute lead response rule (hello, AI!) to why you should crash plumbing conferences if plumbers are your clients. Learn how to create scroll-stopping video hooks, dominate local SEO within 10 miles, and why YouTube is your secret weapon for building a killer personal brand. These insiders share strategies that actually work, no fluff, just actionable insights you can use today.

Before the feast on Thursday, learn how to dominate local SEO competition.

Fresh from presenting at Chiang Mai SEO Conference in Thailand, this week's Local Search Tuesdays delivers an epic presentation on crushing your local search game.

Perfect timing before the holiday!