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Greg Gifford holding a NADASHOW flyer.

Greg’s SEO session: NADA 2024

Google Business Profile February 6, 2024

In this week’s episode, I share my entire presentation from this past weekend’s NADA convention in Las Vegas. It’s the first time that I share the data from our massive two-year research project on over, 3,000 dealership Google Business Profiles, and I also share the results of over 1,000 dealership SEO audits. If you want […]

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Google is shutting down free GBP websites

Google Business Profile January 16, 2024

In this week’s episode, I share the semi-shocking news that Google is sunsetting the free Google Business Profile websites. It’s awful news for all the spammers, but it’s also going to be a pain for the hundreds of thousands of small businesses that used the free sites. Watch the episode for more details. VIDEO TRANSCRIPT […]

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Details about Google’s new Openness Update

Google Business Profile January 9, 2024

In this week’s episode, I’m sharing the details around Google’s recent “Openness Update”, which (currently) affects the visibility of local businesses based on the hours of operation listed in the Google Business Profile. There’s been a lot of buzz lately, so I’m sharing a simple explanation and an outline of how your Local SEO strategy […]

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How to optimize your GBP landing page

Best Practices January 2, 2024

In this week’s video, I explain how to optimize your Google Business Profile landing page – the page that your GBP website button points to on your website. For single-location businesses, that’s the home page of the site. For multi-location businesses, the landing page will be the individual location page for that specific location. VIDEO […]

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The most popular episodes of 2023

Best Practices December 26, 2023

It’s the last episode of Local Search Tuesdays of the year, so that means it’s time to share the most popular episodes of 2023. If you’d like links to any of the videos I mention, check out the full transcript below: VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. It’s the last […]

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Expert Marketing Tips from Barbados SEO

Best Practices December 12, 2023

In this week’s video, I collected tips from some of the experts and speakers at Barbados SEO. It’s a pretty stellar list of tips, and since I shot the videos from the rooftop bar on the beach, the views are amazing… VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week’s video […]

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Local SEO Tips from Barbados SEO

Google Business Profile December 5, 2023
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Expert marketing tips from Brighton SEO San Diego

Best Practices November 28, 2023

In this week’s episode, I share some amazing tips from the speakers and experts at Brighton SEO San Diego. It’s an incredible list of tips this time around, check it out: VIDEO TRANSCRIPT So when you’re at a conference and you wanna listen to the conference, and listen to what the speaker’s saying, and when […]

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What we learned from auditing over 8,500 Google Business Profiles

Best Practices November 21, 2023

In this week’s video, I share a recording of my entire presentation from the first US edition of Brighton SEO in San Diego a few weeks ago. We’re finishing a massive 2-year research project on Google Business Profiles, and I share some of the exciting results from the study, helping to shed light on which […]

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Greg’s Local SEO presentation from SIINDA in Porto, Portugal

Google Business Profile November 14, 2023

In this week’s video, I share my entire presentation from the recent SIINDA conference in Porto, Portugal. Learn about Local SEO, content, optimization, link building, reviews, and Google Business Profiles.

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Expert tips from Digital Dealer Las Vegas

Best Practices November 7, 2023

In this week’s episode, I collected tips from the speakers and experts at Digital Dealer in Las Vegas. Check out the amazing insights and learn how to be even better at marketing and operations… VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’m sharing some ridiculously awesome marketing tips from […]

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Greg’s Automotive SEO slides from Digital Dealer Las Vegas

Digital Marketing October 24, 2023
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