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Digital marketing tips for 2021: Pubcon Florida

Best Practices August 17, 2021

For this week’s video, I grabbed some of the speakers at Pubcon Florida a few weeks ago and had them share digital marketing tips. They shared some amazing tips, covering everything from content to link building to YouTube ads – check it out!

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Suds and Search 68 | Dr. Pete Meyers, Marketing Scientist at Moz

Digital Marketing June 24, 2021

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Dr. Pete Meyers, Marketing Scientist at Moz. Dr. Pete is a legend in the SEO community. He is the creator of Mozcast, which operates like a weather report for detecting when Google has made an update to their algorithm. […]

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Suds and Search 67 | Brett Tabke, Founder and CEO of Pubcon

Digital Marketing June 17, 2021

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Brett Tabke, the Founder and CEO of Pubcon, one of the most important conference series in search marketing. Brett has been involved in the computer and technology industry for over 30 years. He started a software company for commodore […]

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Greg’s SEO presentation from Digital Dealer – Part 2

Google My Business June 15, 2021

In this week’s video, I’m sharing the second half of my epic two hour SEO presentation from Digital Dealer in Tampa. Learn how COIVD has affected buyer behavior, how Google’s algorithm works, what’s going on with the upcoming Page Experience update, and how to optimize your website for better local visibility.

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Greg’s SEO presentation from Digital Dealer – Part 1

Digital Marketing June 8, 2021

In this week’s video, I’m sharing the first half of my epic two hour SEO presentation from Digital Dealer in Tampa. Learn how COIVD has affected buyer behavior, how Google’s algorithm works, what’s going on with the upcoming Page Experience update, and how to optimize your website for better local visibility.

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The new Page Experience Report in Search Console

Best Practices May 25, 2021

In this week’s video, I share more information about Google’s upcoming Page Experience Update. I explain the delay in the release and share an awesome new report in Search Console that you can use to help check if your site is prepared for the update. VIDEO TRANSCRIPT Welcome back to another episode of Local Search […]

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Google Ads introduces account Monthly Spend Limits

Best Practices May 20, 2021

Google Ads has a lot of exciting new features, insights, and offers plenty of ROI to excite most marketers.  But of course, Google Ads has costs too and fewer marketers get that excited about planning out a budget, and historically Google hasn’t made that process any easier. Where most businesses plan their advertising budgets on […]

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Details about Google’s Page Experience update

Digital Marketing April 20, 2021

In this week’s video, I share the important details about Google’s upcoming Page Experience update. Learn how the Core Web Vitals and other usability signals are being incorporated into the ranking algorithm, and what that means for your website. IMPORTANT NOTE: Yesterday Google announced that the update has been delayed until June, but we already […]

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Suds and Search 58 | Mark Traphagen, VP of Product Marketing & Training at seoClarity

Digital Marketing April 15, 2021

Also available as a Podcast: My guest on this week’s episode of Suds & Search is Mark Traphagen, Vice President of Product Marketing & Training at seoClarity. Mark is an indispensable member of the SEO community. He is ubiquitous on the conference circuit, a prolific blogger, vlogger, educator, and thought-leader. A very short list of […]

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Learn everything you need to know about SEO in less than 2 minutes

Digital Marketing March 30, 2021

In this week’s video, I share everything you need to know about SEO in less than 2 minutes! There’s no trick – yes, there’s a ton to learn… but if you watch, you’ll see how I’m not lying, and can actually tell you everything you need to know in less than two minutes! VIDEO TRANSCRIPT […]

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9 Online Marketing Strategies You Need Right Now

9 Online Marketing Strategies You Can Use Right Now To Get Your Business Found In More Searches

Digital Marketing March 22, 2021

Online marketing is constantly changing, and things won’t slow down in 2021. As you plan for a new year, it’s necessary to know what works and what doesn’t. While some strategies are essentially timeless, some current trends are important to understand and implement right now. The following is a guide to help you develop a […]

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Google announces plan to retire Target CPA and Target ROAS as unique bidding strategies

Google Updates March 5, 2021

Manually optimizing hundreds or thousands of individual keyword bids and various bid adjustments in Google Ads can easily be a never-ending task. Although Google Ads bidding can be complex, most advertisers have a simple goal in mind for their ads – to get more traffic, to outrank their competitors, or the most conversions for their […]

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