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Suds & Search 158 | Chris Boggs, Founder of Web Traffic Advisors

Digital Marketing April 20, 2023

Also available as a Podcast: Our guest on this week’s episode of Suds & Search is Chris Boggs, Founder of Web Traffic Advisors. Chris is a veteran digital marketer, blogger, conference speaker, and he’s been a judge for numerous awards shows. We caught up with Chris after his presentation at Pubcon Austin about saving money […]

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Tips for Building Awesome Local Links

Best Practices April 18, 2023

In this week’s video, Greg shares some awesome tips for building powerful local links that Google’s local algorithm will love. Links have always been an incredibly weighted ranking factor, but Google’s local algorithm evaluates links differently from the traditional algorithm – which means you need to use different strategies and tactics to earn links. Check […]

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Suds & Search 157 | Adam Proehl, Founder and Principal Consultant at NordicClick Interactive

Best Practices April 13, 2023

Our guest on this week’s episode of Suds & Search is Adam Proehl, Founder and Principal Consultant at NordicClick Interactive, a full-service digital marketing agency based in Minneapolis, Minnesota. Adam has over two decades of digital marketing experience. He’s a frequent speaker at industry events including Pubcon, SMX, Digital Summit, and many other places. He […]

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Google Business Profile Quick Tips & Tactics: How to Bury Bad Reviews

Google Business Profile April 11, 2023

Customer reviews are incredibly important – they’re a major factor in the local algorithm, according to the LSRF, but more importantly, they’re a trust signal to humans. If you have more reviews and a better score than your local competitors, it’s likely that you’re going to get more customers. Think about what you do when […]

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Suds & Search 156 | Martha Van Berkel, CEO and Co-founder of SchemaApp

Best Practices April 6, 2023

Also available as a Podcast: Our guest on this week’s episode of Suds & Search is Martha Van Berkel, CEO and Co-founder of SchemaApp. Martha is an in-demand conference presenter, educator, blogger, entrepreneur, and the leading expert in our industry on structured data and Schema. Martha is ubiquitous on the conference circuit. A few places […]

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Just Released: 2023 Local Search Ranking Factors

Best Practices April 4, 2023

Welcome back to another episode of Local Search Tuesdays. This week, we’ve got something really exciting to share – the 2023 LSRF is here! Every year, Darren Shaw and Whitespark conduct the Local Search Ranking Factors study – those of us in “the biz” lovingly refer to it as the LSRF. It’s basically the guide […]

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Suds & Search 155 | Brian Ussery, Google Product Expert

Best Practices March 30, 2023

Also available as a Podcast: Our guest on this week’s episode of Suds & Search is Brian Ussery. Brian is a veteran digital marketer, conference speaker, and Google Product Expert. Brian has held several senior SEO positions – most recently as Director of SEO at Razorfish. We caught up with Brian shortly after Pubcon Austin. […]

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Digital Marketing Tips: SearchLove San Diego

Best Practices March 28, 2023

This week’s episode of Local Search Tuesdays is packed with ridiculously awesome tips from all the speakers at the last SearchLove conference ever! Last week we shared Greg’s slides, but this week’s SearchLove episode is even better. Again, we’re all sad that it’s the last SearchLove ever, but that didn’t stop Greg from collecting some […]

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Suds & Search 154 | Duane Forrester, V.P. of Industry Insights at Yext

Best Practices March 23, 2023

Also available as a Podcast: Our guest on this week’s episode of Suds & Search is Duane Forester, V.P. of Industry Insights at Yext. Duane has keynoted several industry conferences including SMX, State of Search, and Pubcon. We first heard him present in 2011 at SMX West, and he’s remained one of our favorite speakers […]

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Greg’s Local SEO Presentation from SearchLove San Diego

Best Practices March 21, 2023

This week’s episode of Local Search Tuesdays is a fun one, but also kind of sad… We’re sharing Greg’s presentation from SearchLove San Diego a few weeks ago… the last SearchLove conference ever! SearchLove has always been one of our favorite digital marketing conferences… For those who don’t know, it’s always been the most stellar […]

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Suds & Search 153 | Joe Laratro, President at Tandem Interactive

Suds and Search March 16, 2023

Also available as a Podcast: Our guest on this week’s episode of Suds & Search is Joe Laratro, President at Tandem Interactive. Joe is a veteran digital marketer, an in-demand conference presenter, and a published author. In addition to his role at Tandem, Joe is a tireless educator and conference organizer. Joe is the current […]

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Digital Marketing Tips: Pubcon Austin 2023

Best Practices March 14, 2023

If you’ve been watching this series for long at all, you know Greg loves to grab speakers and friends at conferences to share quick tips. Since this was the first time he’s seen most of these people since 2020, there was no way he was going to miss the opportunity to grab as many people […]

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