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Digital Marketing Tips from Brighton SEO

Best Practices October 3, 2023

In this week’s episode, I’m sharing tips from some of the speakers and experts at Brighton SEO a few weeks ago. Some of these people haven’t made it over to speak in the US yet, so you get to hear some amazing tips from some really smart people you typically wouldn’t get to hear from… […]

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Product Management Tips for SEO

Best Practices September 26, 2023

In this week’s video, I’m sharing my presentation from Brighton SEO (a week late, sorry… I was teaching the Local SEO Masterclass at PubCon last week and completely forgot to post this episode). Learn how careful planning and the use of product management can help you provide better SEO service to clients, get better results, […]

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What we found when we analyzed over 2,000 car dealer Google Business Profiles

Best Practices September 13, 2023

In this week’s video, I’m sharing my slides from the recent Ignition Automotive Conference in Dallas, where I shared the findings of our massive 2 year research project on Google Business Profiles. Find out what car dealers are doing with their GBPs – what’s working, and what’s not working – so you can do better […]

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A Recap of Ignition and Tips From the Speakers

Best Practices September 5, 2023

In this week’s episode, I share a quick recap of the Ignition Automotive Conference, as well as tips from the speakers at the event. VIDEO TRANSCRIPT The first thing that you need to do is make sure you’re in the right lane. Not the auction lane, your service lane, when you’re looking to do acquisitions. […]

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SEO Tips for Cannabis Dispensaries

Best Practices August 29, 2023

In this week’s episode, I share my entire presentation from the recent NECANN conference in Maine. Cannabis dispensaries are in a unique position – since recreational cannabis is still illegal at the federal level, PPC ads aren’t allowed. Search engine optimization is the only – and most important – marketing channel available for dispensaries. In […]

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Digital Marketing Tips: MozCon 2023

Best Practices August 22, 2023

In this week’s episode, I share tips from some of the speakers and experts at MozCon a few weeks ago. This was my 14th MozCon, and it continues to be an incredibly stellar conference. I was having such a good time that I forgot to get any video tips the first day, so I scrambled […]

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Common problems with car dealer websites

Best Practices August 15, 2023

Welcome back to another episode of Local Search Tuesdays. This week, I’ve got some interesting info to share with you based on 58 SEO audits we recently conducted for the Toyota dealerships in northern California. A few weeks ago, I was invited to speak at an exclusive event for all the Toyota dealerships in northern […]

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Suds & Search 172 | Daniel Russell, Board Member at Go Fish Digital

Best Practices August 11, 2023

My guest on this week’s episode of Suds & Search is Daniel Russell, Board Member at Go Fish Digital. Daniel is a veteran digital marketer. During his time at Go Fish Digital he’s worked on campaigns for the New York Times, Wikipedia, General Electric, and many other iconic brands. He’s an in-demand conference presenter. A […]

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Suds & Search 171 | Kelvin Newman, founder of BrightonSEO

Best Practices August 4, 2023

My guest on this week’s episode of Suds & Search is Kelvin Newman, Founder of BrightonSEO. Kelvin started Brighton with just a few people getting together in a pub back in 2010. Today, it is the biggest search marketing event in Europe with over 3,500 attendees. The number of attendees and the massive growth only […]

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Greg’s Automotive SEO slides from TIADA

Best Practices August 1, 2023

In this week’s episode, I share my entire presentation from the Texas IADA conference last week. While it’s focused on used car dealerships, it’s beneficial info for any dealership – or really, any local business. Learn about website content and optimization, link building, customer reviews, and Google Business Profile optimization.

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SEO Tips: How to detect duplicate content

Local Search Tuesdays July 18, 2023

In this week’s episode, I share a simple cut-and-paste trick that lets you quickly and easily detect duplicate content. VIDEO TRANSCRIPT Welcome back to another episode of Local Search Tuesdays. This week, I’m going to share a quick tip to help you figure out if content is unique – or duplicate content that won’t help. […]

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Suds and Search 169 | Els Aerts, cofounder of AGConsult

Best Practices July 13, 2023

My guest on this week’s episode of Suds & Search is Els Aerts, Co-founder of AGConsult. Els and her team work with brands on user research, behavioral psychology and testing. She has developed a reputation as one of the most rigorous researchers in the industry. She’s spoken at numerous conferences, including Yoast Con, CTA Conference, […]

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