Local SEO presentation from Pubcon Austin

In this week’s episode of Local Search Tuesdays, I share my entire presentation from Pubcon Austin last week. I hit a few quick tips on the basics of Local SEO, then move on to share advanced tactics to help with specific situations.

It’s a bit longer, since we’re sharing the entire 20 minute session, but it’s packed with actionable tips – so kick back and give it a watch!


Prove you need SEO with simple math

In this week’s episode of Local Search Tuesdays, I share a simple math equation that helps to prove why Local SEO is necessary in any market. Most people know about SEO, but it’s not as easy to demonstrate why it’s vital to success.

We used jewelry shops as an example, but the math works for any vertical – simply change out “jewelers” for whatever you do and apply the same equation – you’ll see quickly that Local SEO is an absolute necessity for your business.