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Our guest on this week’s episode of Suds & Search is Duane Forester, V.P. of Industry Insights at Yext.

Duane has keynoted several industry conferences including SMX, State of Search, and Pubcon. We first heard him present in 2011 at SMX West, and he’s remained one of our favorite speakers ever since.

We caught up with Duane shortly after Pubcon Austin where he gave a (predictably) excellent talk. We’ll ask him about his presentation, “SEO Coming of Age: From Gaming the System to Customer-Centric.”

This is Duane’s second appearance on Suds & Search, and the timing is good. We’re going through an interesting period for digital marketers. Every day we hear more about ChatGPT and AI-generated content. Duane is a visionary who has been prescient about many trends over the years. He is the perfect guest to discuss the ramifications for marketers and search engines.

Grab something cold to drink and join us for a conversation with Duane Forrester. We’ll chat about Large Language Models, talk about how customer experience will change for the better in coming years, and spend a little time chatting with him about barbecue.