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Our guest on this week’s episode of Suds & Search is Amanda Milligan, Head of Marketing at Stacker.

This is her second appearance on this show, and she’s one of our favorite guests. Amanda is an in-demand conference speaker who frequently presents on topics related to Digital PR and link building.

We filmed this episode shortly after she returned from Pubcon Austin. Amanda recently published a white paper about what publishers want – the findings were based on independent research Amanda and the team at Stacker performed.

What kind of content gets picked up most by journalists?

How do you quantify the SEO value of getting a piece of content picked up by hundreds of publications?

Why is she giving away all of this information for free? We’ll ask her these questions and many more.

Grab something cold to drink and join us for a conversation with Amanda Milligan. We’ll talk about why superlatives reign supreme, we’ll spend a little time chatting about why independent research is invaluable in a world with AI-generated content, and we’ll finish our chat talking to her about her participation in the Women In Tech SEO group.