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Our guest on this week’s episode of Suds & Search is Tina Fleming, Strategy Manager at DesignZillas.

Tina is an in-demand conference presenter, a veteran digital marketer, and a brilliant and hilarious podcast guest.

Tina joined us from her pool, drink in hand, to chat about her recent Mozcon speech.

The speech starts out by recapping the data loss that’s occurred over the past couple of years. From the iOS 14.5 update to the upcoming GA4 conversion, digital marketers are finding it more and more challenging to get the data we so desperately want.

What tools are still available to collect data?

How do savvy marketers navigate this ever-changing environment?

How do you balance competing customer demands for greater privacy and greater personalization?

We’re going to ask Tina these questions and many more.

Grab something cold to drink and join us for a conversation with Tina Fleming. We’ll chat about how to foster collaboration with sales, her deep hatred for long forms, and we’ll spend a little time chatting about her new online course Conversion Academy.

article by

Mark Bealin

Founder and Principal

Mark Bealin is the Founder and Principal at SearchLab, which was founded in March 2017. Under his leadership, Clutch and Manifest both named SearchLab one of the top agencies in Chicago in 2018 and 2019.

Mark has been helping small and medium-sized businesses with SEO and PPC since 2007. He is an in-demand speaker and contributor at events throughout the country, sought out for his expertise in SEO, Paid Search and Analytics.

He is a board member of EO Chicago and a guest lecturer at DePaul University. Mark lives in Chicago with his wife and three children. He's a former varsity high school football coach and remains active at St. Ignatius College Prep.

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