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Our guest on this week’s episode of Suds & Search is Sophie Brannon, Head of SEO at Absolute Digital Media.

Sophie is one of the most exciting personalities in SEO right now. She was named the Rising Agency Star Of The Year in 2021 at the UK Agency Awards. She’s a frequent conference presenter, a frequent guest on podcasts and webinars, and she’s a must-follow on social media.

We’re going to start our conversation asking Sophie about her presentation from Brighton which is about SEO strategy. Sophie’s talk is a challenge to SEOs to be more empathetic, more humble, and actually do the hard work of listening to their clients.

We’re also going to ask her about a recent collaboration she did with Aleyda Solis, about reporting and how it plays into a long-term SEO strategy.

Grab something cold to drink and join us for a conversation with Sophie Brannon. We’ll talk all about how to develop an SEO strategy – the limitation of tools, how to prioritize tasks and how to view competitors.

To learn more, or to contact Sophie, you can find her on Twitter at @sophiebrannon.

article by

Mark Bealin

Founder and Principal

Mark Bealin is the Founder and Principal at SearchLab, which was founded in March 2017. Under his leadership, Clutch and Manifest both named SearchLab one of the top agencies in Chicago in 2018 and 2019.

Mark has been helping small and medium-sized businesses with SEO and PPC since 2007. He is an in-demand speaker and contributor at events throughout the country, sought out for his expertise in SEO, Paid Search and Analytics.

He is a board member of EO Chicago and a guest lecturer at DePaul University. Mark lives in Chicago with his wife and three children. He's a former varsity high school football coach and remains active at St. Ignatius College Prep.

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