Also available as a Podcast:

 

My guest today is Steve Hammer, President at RankHammer, a full-service digital marketing agency offering SEO, PPC and Analytics. Steve is a well known speaker who’s presented just about everywhere. You can usually catch him at Pubcon, SMX, Brighton SEO, State of Search and Heroconf. RankHammer has been recognized as the small agency of the year by US search awards.

His interests outside of search are also well-known. Steve takes food and beverage very seriously. No offense to any of my previous guests, but he’s been by far the most knowledgeable beer fan that I’ve had on. He and I will be tasting the Goose Island’s Bourbon County Stout. For serious beer fans, we’re comparing the 2017 and 2019.

Steve has been one of my favorite thought-leaders during the quarantine. I wanted to touch on some subjects outside of search. We’ll talk about agency life, mental health and the numerous ways the industry is changing for better and worse.