On this episode of Suds & Search, Chris and Will Salvi, the co-founders of Salvi Media, join me at Uncommon Ground to talk about video marketing.

I’m a big fan of video! At SearchLab, we’ve experienced the benefits of video marketing firsthand. We’re so enthusiastic about video that we’re doubling down on video in 2020. Be sure to check out my teammate Greg Gifford’s weekly series Local Search Tuesdays.

This is a video about…video.  Some topics include:

  • When should someone hire video professionals?
  • Which video metrics matter most?
  • What are some common video mistakes?
  • How long should a video be?
  • Recommendations on thumbnails