google search page

Traditional SEO vs. Local SEO: Which Does Your Business Need?

Most people do not realize that Google uses multiple algorithms to provide search results, so it is important to understand the difference between them when you are trying to optimize your site. If you want your site to be seen by potential and current customers, you need to optimize your website for the right algorithm. […]

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Online review responses and HIPAA compliance

The Health Insurance Portability and Accountability Act of 1996 (HIPAA) is a federal law that prohibits the disclosure of protected health information (PHI) without patient consent. PHI is defined as “health information that can be used to identify an individual” and includes data related to a patient’s medical or physical condition, and identity. HIPAA extends […]

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How to Come Up with Blog Ideas: Four Easy Tips for Business Owners

In order to keep your site relevant for your money-making search terms, you need a blog, and you need to publish high-quality content on your blog regularly. How to come up with blog ideas, though? Where to start? In this post, I offer a few no-nonsense ways business owners can come up with great blog […]

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