SearchLab is heading to the National Automobile Dealers Association convention this weekend, so we’re sharing all the details in this week’s video. We’ll be at booth 5129W, so if you’ll be out in Vegas, make sure you stop by and say hi! I’ll also be presenting an educational workshop on Thursday at 2:30, so come check it out if you want to hear the latest and greatest on SEO.
Local Search Tuesdays
In this week’s episode, I’m sharing an important tip that will help you get assistance with any problems or issues with your Google Business Profile. Support is notoriously slow (and sometimes not very helpful), so it’s much better to post on the Google Business Profile forum – but there’s a bug in the system that sometimes filters out posts. This week’s video explains how to be sure you’re sharing enough detail to get help without tripping the spam filter.
In this week’s video, I share a simple concept to hold in your head that will help you better understand the importance of website content for SEO. At a basic level, your content needs to match the search query you’re trying to rank for – watch the video to learn how everything works.
In this week’s video, I explain how to get around the frustrating GBP bug that doesn’t let manager accounts answer questions in the Q&A section and be labeled as the business. It’s incredibly important for answers coming from the business to be labeled correctly, so watch this week’s episode to see how to do it.
Just last week, the FTC penalized a fashion company with a $4.2 million fine for deceptive review practices. In this week’s video, we walk through the fine and why it was assessed – and explain why thousands of sites are in danger of being fined for the same reason.
In this week’s video, I’m sharing some exciting news – video verification is now available for Google Business Profiles! In the past, you had to request a postcard with a verification PIN, but that meant waiting anywhere from 10 to 14 business days for the postcard to arrive. Now, Google is offering video verification, which should make things much easier and faster. Watch the video for all the details.
In this week’s episode, I’m sharing a recording of my entire presentation from last week’s Internet Sales 20 Group conference in Philadelphia. It was our first conference of 2022, and the slides are packed with actionable tips to help you gain more visibility in local searches. This episode is longer than normal – about 37 minutes – but it’s definitely a don’t-miss episode!
Lately, many businesses have been complaining about review problems with Google Business Profiles. Customers are leaving reviews and they’re not showing up – even though the customer can see the review. Also, businesses have been losing reviews at an alarming pace. In this week’s episode, I explain why these two problems are happening and what you should do if you’re struggling with missing reviews.
In the first episode of 2022, we share the details about Google’s recent Vicinity Update. The first major update to the local algorithm in several years, it looks like several signals have been updated in a big way. Check out the video for all the details.