Greg Gifford

Details about Ignition – the new conference for car dealers

July 25, 2023

Best Practices, Digital Marketing, Local Business Events, Local Search Tuesdays, Resource Library

In this week’s episode, I’m sharing the details about Ignition – the reinvention of automotive conferences. Check out the video for all the details!

SEO Tips: How to detect duplicate content

July 18, 2023

Greg Gifford

Local Search Tuesdays, Local SEO, Search Engine Optimization

In this week’s episode, I share a simple cut-and-paste trick that lets you quickly and easily detect duplicate content.

Greg’s Local SEO presentation from MNsearch Summit

July 11, 2023

Greg Gifford

Best Practices, Google Business Profile, Local Search Tuesdays, Local SEO, Reputation Management, Search Engine Optimization

In this week’s episode, I’m sharing a recording of my entire presentation from MNsearch Summit last month. Learn advanced Local SEO tactics to help you gain better visibility in local search results. I cover website content, optimization, link building, reviews, and Google Business Profiles.

Happy 4th of July (and a bit about Ignition)

July 4, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Google Updates, Local Business Events, Local Search Tuesdays, Local SEO, PPC Advertising, Reputation Management, Search Engine Optimization

This week’s episode is a quick one – we wanted to wish you a happy 4th of July and tease a bit of info about Ignition (the new automotive conference that’s coming in August)

Greg’s keynote slides from Web a Quebec

June 27, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Local Search Tuesdays, Local SEO, Reputation Management

In this week’s episode, I’m sharing a recording of my recent keynote at Web a Quebec, an amazing conference held yearly in Quebec City. Learn about local search ranking factors, website content, localized optimization tactics, local link building, reputation management, and Google Business Profiles.

Automotive SEO presentation from DMSC Austin

June 20, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Local Search Tuesdays, Local SEO, Reputation Management, Search Engine Optimization

In this week’s episode, I’m sharing my entire presentation from the recent Digital Marketing Strategies Conference in Austin, Texas. I share the results of some research we’ve done on Google Business Profiles, details of over 750 Local SEO audits, and best practices for optimizing your website and other signals to achieve better visibility in local

Digital Marketing Tips From YoastCon

June 13, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Local Search Tuesdays, Search Engine Optimization

In this week’s video, I share some amazing marketing tips from the speakers at YoastCon, an incredible conference put on by the team at Yoast (the SEO plugin for WordPress). I grabbed every speaker and had them share one tip for digital marketing, and when we edited them all together, we ended up with an

Greg’s Local SEO presentation from YoastCon in the Netherlands

June 6, 2023

Greg Gifford

Google Business Profile, Local Search Tuesdays, Local SEO, Reputation Management, Resource Library, Reviews, Search Engine Optimization

A few weeks ago, I was lucky to be invited to speak at YoastCon in the Netherlands – it’s an amazing conference held by Yoast, the company responsible for the badass SEO plugin for WordPress sites. I gave a presentation about Local SEO and advanced strategies, and as always, I wanted to share the entire

Automotive Marketing Tips from Digital Dealer Tampa

May 30, 2023

Greg Gifford

Best Practices, Digital Marketing, Google Business Profile, Local Search Tuesdays, Marketing Analytics, Reputation Management, Search Engine Optimization

In this week’s episode, I collected helpful tips from the speakers and experts at the recent Digital Dealer conference in Tampa, Florida. We’ve got some amazing tips that will help your business thrive and rock the competition – check them out!

Greg’s Advanced SEO Tips slides from Digital Dealer Tampa

May 23, 2023

Greg Gifford

Best Practices, Google Business Profile, Google Updates, Local Search Tuesdays, Local SEO, Reputation Management, Search Engine Optimization

In this week’s episode, I’m sharing my entire presentation from the recent Digital Dealer conference in Tampa, Florida. I share some of the exciting data points from our upcoming research project, info from SEO audits on 700 dealership websites, and advanced tips to help your dealership website show up better in local search results.

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